--- name: rank-tracker description: 'Use when the user asks to "track rankings"; monitors keyword/SERP changes from provided exports or connected tools, including AI response checks. 排名追踪/SERP监控' version: "9.9.9" license: Apache-2.0 compatibility: "Claude Code, skills.sh, ClawHub, Vercel Labs, Cursor, Windsurf, Codex CLI, Amp, Gemini CLI, Kimi Code, Qwen Code, CodeBuddy" homepage: "https://github.com/aaron-he-zhu/seo-geo-claude-skills" when_to_use: "Use when tracking keyword rankings, monitoring position changes, comparing ranking snapshots, or detecting ranking drops." argument-hint: " [keyword list]" metadata: author: aaron-he-zhu version: "9.9.9" geo-relevance: "medium" tags: - seo - geo - rank-tracking - keyword-rankings - serp-positions - ranking-changes - position-tracking - 排名追踪 - ランキング追跡 - 순위추적 - seguimiento-rankings triggers: - "track rankings" - "check keyword positions" - "ranking changes" - "keyword tracking" - "position monitoring" - "how am I ranking" - "did my rankings change" - "where do I rank now" - "check my positions" - "how are my rankings doing" - "排名追踪" - "关键词排名" - "SERP位置监控" - "排名变化" - "查排名" - "排名变了吗" - "我排第几" - "ランキング追跡" - "検索順位チェック" - "順位変動" - "キーワード順位確認" - "순위 추적" - "키워드 순위" - "순위 확인" - "내 순위 어떻게 됐어?" - "seguimiento de rankings" - "posición en buscadores" - "posicionamiento SEO" - "en qué posición estoy" - "rastreamento de rankings" - "monitoramento de posições" - "posição no Google" --- # Rank Tracker Tracks keyword positions, SERP feature ownership, and AI visibility over time. ## Quick Start ``` Set up rank tracking for [domain] targeting these keywords: [keyword list] ``` ``` Analyze ranking changes for [domain] over the past [time period] ``` ## Skill Contract **Expected output**: a ranking report or delta summary plus the standard handoff summary for `memory/monitoring/`. - **Reads**: current metrics, baselines, alert thresholds, and reporting context from [CLAUDE.md](https://github.com/aaron-he-zhu/seo-geo-claude-skills/blob/main/CLAUDE.md) and the shared [State Model](https://github.com/aaron-he-zhu/seo-geo-claude-skills/blob/main/references/state-model.md) when available. - **Writes**: a user-facing monitoring deliverable and reusable summary. - **Promotes**: significant changes, confirmed anomalies, follow-up actions, and pending decisions to `memory/open-loops.md`. - **Primary next skill**: [alert-manager](https://github.com/aaron-he-zhu/seo-geo-claude-skills/blob/main/monitor/alert-manager/SKILL.md) when recurring monitoring should become automated. ### Handoff Summary > Emit the standard shape from [skill-contract.md §Handoff Summary Format](https://github.com/aaron-he-zhu/seo-geo-claude-skills/blob/main/references/skill-contract.md). ## Data Sources All integrations optional (see [CONNECTORS.md](https://github.com/aaron-he-zhu/seo-geo-claude-skills/blob/main/CONNECTORS.md)). With tools, pull rankings from ~~SEO tool, impressions from ~~search console, traffic from ~~analytics, and AI citations from ~~AI monitor. Without tools, ask for positions, volumes, competitor data, and SERP feature status. ## Instructions When a user requests rank tracking or analysis: 1. **Set Up Keyword Tracking** — configure domain, market, device, language, update frequency, priorities, and competitor watchlist. 2. **Record Current Rankings** — summarize position ranges, detailed rankings, ranking URLs, feature ownership, and movement. 3. **Analyze Ranking Changes** — highlight biggest wins, declines, stable terms, new rankings, lost rankings, likely causes, and recovery ideas. 4. **Track SERP Features** — compare ownership of snippets, PAA, image/video packs, local packs, and related feature shifts. 5. **Track GEO / AI Visibility** — monitor AI Overview presence, citation rate, citation position, and trend. 6. **Compare Against Competitors** — report share of voice, head-to-head comparisons, and threat levels. 7. **Generate Ranking Report** — summarize overall trend, key wins, concerns, opportunities, SERP feature changes, GEO visibility, and recommendations. > **Reference**: See [references/ranking-analysis-templates.md](https://github.com/aaron-he-zhu/seo-geo-claude-skills/blob/main/monitor/rank-tracker/references/ranking-analysis-templates.md) for the complete output templates for all seven steps. ## Example Sample outcome: average position improves from 15.3 to 12.8, top-10 keywords rise from 12 to 17, and the report highlights the biggest winners, biggest drops, and next actions. ## Tips for Success Track consistently, segment by intent, watch competitors, and include SERP feature plus GEO signals. ## Rank Change Quick Reference ### Response Protocol | Change | Timeframe | Action | |--------|-----------|--------| | Drop 1-3 positions | Wait 1-2 weeks | Monitor — may be normal fluctuation | | Drop 3-5 positions | Investigate within 1 week | Check technical issues and competitor changes | | Drop 5-10 positions | Investigate immediately | Run a full diagnostic: technical, content, links | | Drop off page 1 | Emergency response | Comprehensive audit + recovery plan | | Position gained | Document and learn | Identify what worked and replicate | > **Reference**: See [references/tracking-setup-guide.md](https://github.com/aaron-he-zhu/seo-geo-claude-skills/blob/main/monitor/rank-tracker/references/tracking-setup-guide.md) for tracking setup, root-cause taxonomy, CTR benchmarks, SERP feature impact, and algorithm-update assessment. ### Save Results Ask "Save these results?" If yes, write `memory/monitoring/YYYY-MM-DD-.md` with headline finding, actions, and open loops. ## Reference Materials - [Tracking Setup Guide](https://github.com/aaron-he-zhu/seo-geo-claude-skills/blob/main/monitor/rank-tracker/references/tracking-setup-guide.md) — Setup rules, feature tracking, and interpretation guidance ## Next Best Skill Initial setup (no baseline) → [alert-manager](https://github.com/aaron-he-zhu/seo-geo-claude-skills/blob/main/monitor/alert-manager/SKILL.md). Subsequent runs (baseline exists) → Terminal. Visited-set rule applies per [skill-contract.md](https://github.com/aaron-he-zhu/seo-geo-claude-skills/blob/main/references/skill-contract.md).