---
name: sales-easylogo
description: "EasyLogo (Haplo — Apple apps for iPhone/iPad/Mac + a free web version, haploapp.com) platform help — a GRID-BASED, draw-it-yourself minimalist logo maker: tap dots on a snapping grid to draw line/circle paths into a geometric mark. The DIY-drawing corner of the budget logo cluster: NOT AI-generated (LogoCrafter/LogoAI), NOT template-fill (Hatchful/DesignEvo) — you draw it yourself. Simplest billing: a free web version (no signup/watermark) OR a low-cost one-time paid app (no subscription, no credits) — SVG vector export INCLUDED, not a paywalled upsell. Exports PNG 512/1024 + SVG. Ownership terms undocumented; a plain geometric mark can be non-distinctive → clearance still matters. Use for the grid tool, free-web-vs-paid-app, formats/vector, pricing, or whether it has an API — UI-only, NO public API/webhooks/Zapier/MCP. NAMESAKE: not easylogo.co (an unrelated design agency). Do NOT use to auto-generate a logo from a name (use /sales-logocrafter) or compare branding tools (use /sales-idea-validation)."
argument-hint: "[describe what you need help with in EasyLogo]"
license: MIT
version: 1.0.0
tags: [sales, branding, pre-launch, platform]
---

# EasyLogo Platform Help

EasyLogo (by **Haplo** — the App Store apps for **iPhone / iPad / Mac / Vision Pro** plus a **free web version** at
**haploapp.com/logo-maker**) is a **grid-based, draw-it-yourself minimalist logo maker**. You **tap dots on a
snapping grid** to draw line and circle paths that connect into a clean **geometric / monoline** mark — then color
it and export. It's the **branding/logo step** for solo founders, indie makers, small-business owners, Etsy
sellers, and creators who want to *craft* a simple mark themselves. It's a peer of the budget logo cluster
(**Hatchful / DesignEvo / LOGO.com / LogoAI / Namecheap / LogoCrafter**), but two facts frame every answer and set
it apart:

**(1) It's GRID-BASED and DRAW-IT-YOURSELF — not AI, not templates.** You build the logo by hand from lines and
circles that snap to a grid. There's no "type your name → get AI concepts" (that's `/sales-logocrafter` /
`/sales-logoai`) and no template library to fill (that's `/sales-hatchful` / `/sales-designevo`). Great for
minimalist geometric marks; the wrong tool if you want something generated *for* you.
**(2) Simplest billing in the cluster, and VECTOR IS INCLUDED.** There's a **free web version** (no signup, no
watermark, PNG + SVG) and a **one-time paid Apple app** (low cost, **no subscription, no credits, no in-app
purchases**). **SVG vector export is included** — not a paywalled upsell like at many peers. It is **UI-only —
there is NO public API** (see Step 4).

## Step 1 — Gather context

If `references/learnings.md` exists, read it first for accumulated platform knowledge.

Ask only what you can't infer:

1. **What do you want from EasyLogo?**
   - A) Make a logo with the **grid tool** (draw lines/circles, snap to grid, color it)
   - B) Choose between the **free web version** and the **paid app** — what each includes
   - C) Understand the **download** — PNG vs SVG, resolutions, commercial rights
   - D) You need **vector / print-scalable** output (good news — SVG is included; see Step 4)
   - E) Integrate or automate ("API" / bulk generation — see Step 4)
2. **Is this the right kind of tool for you — do you want to *draw* the mark, or have one *generated*?** If they
   want AI-from-a-name or a template to fill, route out (Step 2). EasyLogo is for hand-drawing a geometric mark.

Skip-ahead: a *name* (not a logo) → `/sales-namelix`; the validate-before-building *method* or a branding-tool
comparison → `/sales-idea-validation`; wider social/marketing creative → `/sales-canva` — route in Step 2.

## Step 2 — Route or answer directly

| If the user's question is about… | Route to |
|---|---|
| Wanting **AI to generate** a logo from your business name (not draw it yourself) | `/sales-logocrafter {question}` |
| A **template-based** logo maker (pick + fill a template) | `/sales-hatchful {question}` or `/sales-designevo {question}` |
| Generating the **business name** itself (not the logo) | `/sales-namelix {question}` |
| The validate-before-building **method**, or comparing branding/logo tools across the market | `/sales-idea-validation {question}` |
| A genuinely **free vector SVG** from another free peer (EasyLogo's web version is also free-SVG) | `/sales-namecheap-logo-maker {question}` |
| Building the wider **social/marketing creative** or a design system at scale | `/sales-canva {question}` |

When routing, give the exact command: "This is a {domain} question — run: `/sales-logocrafter {original question}`"

Otherwise, answer EasyLogo-specific questions using Step 3.

## Step 3 — EasyLogo platform reference

**Read `references/platform-guide.md`** for the full reference — the **tap-dots-on-a-grid → draw lines/circles →
fill → color → export** workflow and every module's automation tag; the **free-web-vs-paid-app boundary** (what
the free browser version includes vs what the paid app adds — advanced tools, project saving, more export
options); the **export formats** (PNG 512/1024 + **SVG vector**, and why vector is *included*, not an upsell); the
**one-time pricing** anatomy (paid app is buy-once, no subscription/credits/IAP — figures best-effort and moving);
the **ownership/originality** reality (commercial terms undocumented on-site; a plain geometric mark can be
non-distinctive) and the clearance workflow; and the **no-public-API** reality (why generation can't be scripted
and what to use instead); plus the **easylogo.co namesake trap** (an unrelated human design agency).

Answer using only the relevant section — don't dump the full reference.

## Step 4 — Actionable guidance

*Flag all pricing/format details as best-effort and tell the user to confirm current terms in-app, on the App
Store listing, or at haploapp.com — the marketing page and the App Store listing have disagreed on price
(reported ~$2.99 one-time on the site vs ~$4.99 on the App Store), and the free web version is a limited preview.*

- **Set expectations first: it's a grid tool you DRAW with, not an AI or template generator.** EasyLogo gives you
  a **snapping grid** — you **tap dots to draw line and circle paths** that connect into a mark, then adjust
  thickness/angles/corners and apply a color palette. It's built for **minimalist / monoline / geometric** logos
  you craft yourself. If the user actually wants a logo *generated* from their name, that's the wrong tool — route
  to `/sales-logocrafter` (AI) or `/sales-hatchful` / `/sales-designevo` (templates). Don't oversell it as "AI."
- **Free web version vs paid app — spell out the split.** There's a **free web version** (haploapp.com/logo-maker)
  that runs in any browser with **no signup, no watermark**, and exports **PNG + SVG** — but it's a **limited
  preview** (line/circle tools, color picker, hex entry, undo/redo). The **paid Apple app** (iPhone/iPad/Mac/Vision
  Pro) adds **advanced tools, project saving, and more export options**. Recommend the free web version to try the
  grid workflow and grab a quick mark; recommend the paid app if they want to save projects and iterate.
- **Good news on vector: SVG export is INCLUDED — not a paywalled upsell.** EasyLogo exports **PNG at 512×512 and
  1024×1024** and a **scalable SVG** (the web version even calls SVG the "best" option and exports it free). Unlike
  peers that gate vector behind a pricey tier (SmashingLogo, DesignEvo Plus, LogoMaker.com packages), here a
  print-scalable SVG is part of the deal. Because the marks are drawn from geometric paths, they vectorize cleanly.
- **Pricing is one-time and simple — no subscription, no credits — but the exact number is best-effort.** The paid
  app is a **buy-once** purchase (no subscription, no credit packs, no in-app purchases). The marketing page has
  reported ~$2.99 while the App Store has shown ~$4.99, so quote it as a **low one-time cost** and tell the user to
  confirm the current App Store price. The web version is **free**.
- **Lock the name (and validate the idea) before you brand.** A logo is downstream: validate demand first
  (`/sales-idea-validation`), settle the name (`/sales-namelix`), *then* brand — never invest in a mark for a name
  you might still change. EasyLogo's **free web version** is a good low-commitment first pass.
- **Ownership terms are undocumented, and a plain geometric mark can be non-distinctive — do your own clearance.**
  Neither the site nor the App Store listing publishes a commercial-license/ownership statement, so **verify what
  rights you get before relying on the logo commercially**. And because a simple geometric grid mark can look like
  many others (monoline marks converge), a clean-looking logo is **not** automatically a defensible trademark. Tell
  users to run a **USPTO/EUIPO** search + distinctiveness check, a **reverse-image search** on the mark, and to
  grab the **domain + social handles** before building a brand on it.
- **There is NO public API — don't plan a pipeline around it.** If asked to "use the EasyLogo API" or generate
  logos in bulk from a script, be precise: it's a **UI-only** Apple app + web tool — **no REST endpoints, no
  webhooks, no Zapier/Make, no MCP** — so generation **cannot be scripted**. For programmatic logo/image
  generation at volume, use an **image-generation service with a documented API** and vectorize downstream.
- **Namesake trap: EasyLogo (Haplo, haploapp.com) is NOT easylogo.co.** `easylogo.co` is an **unrelated
  full-service human design agency** (contact-sales, no self-serve tool, no published pricing). If a user cites
  agency-style "custom design in 48 hours" pricing, they've landed on the wrong EasyLogo — this skill is the Haplo
  grid app/web tool.

If you discover a gotcha or tip not in `references/learnings.md`, append it there with today's date.

## Gotchas

*Best-effort from research (2026-07) — features, tiers, and terms move; verify at haploapp.com / the App Store.*

- **It's a grid DRAWING tool, not AI or templates.** You tap dots on a snapping grid to draw line/circle paths.
  Want a logo generated from your name → `/sales-logocrafter`; want a template to fill → `/sales-hatchful`.
- **Free web version + paid app.** The free browser version (no signup, no watermark, PNG+SVG) is a **limited
  preview**; the paid Apple app adds advanced tools, **project saving**, and more export options.
- **SVG vector is INCLUDED, not an upsell.** Exports **PNG 512/1024 + SVG**; the free web version exports SVG too.
  A cheap route to a hand-drawn vector logo (contrast the paid-vector peers).
- **One-time price, but the number is best-effort.** No subscription/credits/IAP; reported ~$2.99 on the site vs
  ~$4.99 on the App Store — confirm the current App Store price. Web version is free.
- **Ownership terms are undocumented.** No published commercial-license statement — verify what rights transfer
  before relying on the mark commercially.
- **A plain geometric mark can be non-distinctive.** Commercial use ≠ a registered trademark — run USPTO/EUIPO
  clearance + a reverse-image search before building a brand on it.
- **Some users report the drawing canvas can lag** when placing many line segments — save often and work in
  smaller passes (an indie app that ships updates; verify current behavior).
- **There is NO public API, webhooks, Zapier/Make, or MCP.** UI-only (Apple app + web); generation can't be
  scripted. For volume, use an image-generation API and vectorize downstream.
- **Namesake trap.** EasyLogo (Haplo, haploapp.com) is **not** `easylogo.co` (an unrelated human design agency).

## Related skills

- `/sales-logocrafter` — When you'd rather have **AI generate** a logo from your business name (credit-metered) instead of drawing it yourself
- `/sales-hatchful` — A **template-based**, genuinely **free** peer (free full-res PNG) — compare drawing-it-yourself vs picking a template
- `/sales-designevo` — A freemium **template** logo maker + editor (free credited low-res PNG; vector is a paid Plus tier) — compare with EasyLogo's included SVG
- `/sales-namecheap-logo-maker` — Another **free** logo maker that also gives **free vector SVG** — compare free-SVG routes
- `/sales-logoai` — Budget **AI** logo maker + Brand Center — compare hand-drawn vs AI-generated
- `/sales-namelix` — Generate the business name first (a logo is the hand-off from the name)
- `/sales-idea-validation` — The validate-before-building method and the full naming/branding landscape (validate and name before you brand)
- `/sales-canva` — Once the logo's done, build the wider marketing/social creative and design system at scale
- `/sales-do` — Not sure which skill to use? The router matches any sales objective to the right skill. Install: `npx skills add sales-skills/sales --skill sales-do -a claude-code`

## Examples

### Example 1: "How does EasyLogo actually work — is it AI?"
**User says**: "I keep seeing EasyLogo — does it generate a logo from my company name like the AI ones?"
**Skill does**: Explains EasyLogo is a **grid-based, draw-it-yourself** tool — you **tap dots on a snapping grid**
to draw line/circle paths into a **geometric/minimalist** mark, then color and export — **not** AI-from-a-name and
**not** a template library. Notes it's ideal for a clean monoline mark you craft yourself, and if they'd rather
have one generated, routes to `/sales-logocrafter` (AI) or `/sales-hatchful` (templates).
**Result**: The user picks the right tool for whether they want to draw or generate the logo.

### Example 2: "Is EasyLogo free, and can I get a vector SVG?"
**User says**: "I need a scalable SVG for a printer. Is EasyLogo free, and does it export vector?"
**Skill does**: Explains the split — a **free web version** (no signup, no watermark) exports **PNG + SVG**, and a
**one-time paid Apple app** (no subscription/credits) adds advanced tools, project saving, and more export
options. Confirms **SVG vector is included, not a paywalled upsell**, and that grid-drawn marks vectorize cleanly —
so a print-scalable file is available even on the free web version. Flags the exact price as best-effort.
**Result**: The user gets a free vector SVG without hitting a vector paywall.

### Example 3: "Can I use the EasyLogo API to generate logos in bulk?" (developer/automation)
**User says**: "How do I hit the EasyLogo API to auto-generate marks for 50 brands from a script?"
**Skill does**: States EasyLogo has **no public API** — it's a **UI-only** Apple app + web tool with **no REST
endpoints, webhooks, Zapier/Make, or MCP** — so generation **cannot be scripted**. Suggests an **image-generation
service with a documented API** for programmatic logo generation at volume, and vectorizing downstream. Does not
invent endpoints.
**Result**: The user avoids building on a nonexistent API and picks a workable path.

## Troubleshooting

### "Is this the same EasyLogo as the design agency I found?"
**Symptom**: The user found a site offering "custom logo design in 48 hours, contact us for pricing."
**Cause**: `easylogo.co` is an **unrelated full-service human design agency** — a namesake, not this product.
**Solution**: Clarify that this skill covers **EasyLogo by Haplo** (the App Store apps + the free web tool at
haploapp.com), a self-serve grid-based DIY maker. If the user wants a done-for-you human service instead, that's a
different lane (`/sales-logonerds` covers a low-cost done-for-you human logo service).

### "The drawing canvas is lagging / stuttering as I add lines"
**Symptom**: Placing many line segments makes the grid canvas feel slow or janky.
**Cause**: Reported performance hiccups on the drawing surface with complex marks (it's a small indie app).
**Solution**: **Save often**, build the mark in smaller passes, and keep an eye out for app updates. If it persists
on the paid app, contact Haplo support; for a quick simple mark the free web version may be smoother.

### "Where's the vector file / can I get a bigger size?"
**Symptom**: The user wants a scalable or higher-resolution export.
**Cause**: Not all export options are exposed in the free web preview.
**Solution**: The **SVG** export is a scalable vector (use it for print/large-format); raster is offered at
**512×512 and 1024×1024 PNG**. For the full set of export options and project saving, use the **paid app**.