---
name: wordpress-performance-marketing
description: Audit or improve WordPress sites across technical SEO, CRO, content strategy, and tracking readiness. Use when the task is performance marketing for a WordPress property, especially in B2B contexts.
---

# WordPress Performance Marketing

Use this skill for audits and implementation work where SEO, UX, content, and measurement have to behave like one system.

## Run First

```bash
agents/skills/wordpress-performance-marketing/scripts/render-checklist.sh full
```

Supported modes: `full`, `seo`, `cro`, `content`, `tracking`.

## Project Defaults

See `docs/standards/BRAND_AND_COPY.md` for positioning, tone, and copy direction.

## Delivery Format

- `Critical`
- `High leverage`
- `Polish`
- `Manual WordPress tasks`

Separate repo fixes from editor or external-platform work.