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ClaudSkills / Advertising / strategy

Ads Dna

Category: Advertising  ·  Sub-category: strategy  ·  Last updated:
Brand DNA extractor for paid advertising. Scans a website URL to extract visual identity, tone of voice, color palette, typography, and imagery style. Outputs brand-profile.json to the current directory. Run before /ads create or /ads generate for brand-consistent creative. Triggers on: brand DNA, brand profile, extract brand, brand identity, brand colors, what is the brand voice, analyze brand, brand style guide.

From the source SKILL.md

Extracts brand identity from a website and saves it as brand-profile.json for use by /ads create, /ads generate, and /ads photoshoot.

What this skill does

Ads Dna is a community-contributed Claude Code skill in the strategy sub-category. It ships as a SKILL.md file that Claude Code auto-discovers under ~/.claude/skills/ads-dna/ and loads when your prompt matches the skill's trigger.

Who uses this skill

The Ads Dna Claude Code skill is built for paid media specialists, performance marketers, and advertising teams running paid campaigns. It's part of ClaudSkills (also referred to as Claude Skills or Claude Code Skills) — the open community-curated registry of 116,000+ SKILL.md files for Anthropic's Claude Code agent and the wider Claude ecosystem (Claude API, Claude Agent SDK).

How to install

Free

Manual install (2 steps)

mkdir -p ~/.claude/skills/ads-dna
curl -L https://claudskills.com/skills/ads-dna/SKILL.md \
  -o ~/.claude/skills/ads-dna/SKILL.md

Or just download SKILL.md directly and drop it into ~/.claude/skills/ads-dna/. Claude Code auto-discovers it on next session.

Skills live at ~/.claude/skills/ads-dna/SKILL.md on macOS/Linux, or %USERPROFILE%\.claude\skills\ads-dna\SKILL.md on Windows. See the full install guide for step-by-step instructions.

Telegram

📱 Install from your phone or desktop Telegram

Open @claudskills_bot on Telegram, tap Open Desktop App, and the desktop app installs this skill for you. Or share the bot link with a colleague — they get the same one-tap install. Learn more →

Pro

One-click install via the desktop app

The ClaudSkills desktop app installs any skill directly into ~/.claude/skills/ with one click — no terminal required. Pro starts at $9/mo or $149 lifetime.

Pro

For the full experience including quality scoring and one-click install features for each skill — upgrade to Pro.

See pricing → Download desktop app

Frequently asked questions

How do I install the Ads Dna Claude Code skill?
Install via the ClaudSkills desktop app (one click) or copy SKILL.md from the source repository to ~/.claude/skills/ads-dna/SKILL.md and restart Claude Code. Both flows are detailed at claudskills.com/install/.
What does the Ads Dna skill do?
Brand DNA extractor for paid advertising. Scans a website URL to extract visual identity, tone of voice, color palette, typography, and imagery style. Outputs brand-profile.json to the current directory. Run before /ads create or /ads generate for brand-consistent creative. Triggers on: brand DNA, brand profile, extract brand, brand identity, brand colors, what is the brand voice, analyze brand, brand style guide.
Is this skill free to install?
Yes. ClaudSkills is an open registry — every skill keeps its source repository's license, and manual install via copy is free. ClaudSkills Pro ($9/mo, $79/yr, or $149 one-time) adds one-click install via the desktop app and a multi-signal Quality Score.
When should I use the Ads Dna skill?
Use Ads Dna when your Claude Code task falls under the Advertising category — specifically in the strategy area. Claude Code auto-discovers installed skills and invokes the right one based on the task description, so you can also ask Claude directly (e.g. "use Ads Dna" or describe the task and let Claude pick). Browse related skills at /category/ads/.
What is a Claude Code skill and how does the Ads Dna skill fit in?
A Claude Code skill is a SKILL.md file that lives under ~/.claude/skills/<name>/ and tells the Claude Code CLI agent how to perform a specific task (instructions, prompts, allowed tools). Skills are auto-discovered at session start. Ads Dna is one of 67,000+ skills indexed in the open ClaudSkills catalog, classified under the Advertising category. Learn more at /learn/what-is-a-claude-skill/.

Attribution & license

Cite this skill

If you reference this skill in a blog post, paper, or documentation, you can cite it as:

APA
AgriciDaniel. (2026). Ads Dna [Claude Code skill]. ClaudSkills. https://claudskills.com/skills/ads-dna/
BibTeX
@misc{ads-dna-2026,
  author    = {AgriciDaniel},
  title     = {Ads Dna [Claude Code skill]},
  year      = {2026},
  publisher = {ClaudSkills},
  url       = {https://claudskills.com/skills/ads-dna/}
}

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More Advertising skills

Browse all Advertising skills in the ClaudSkills registry, or explore these other picks from the same category:

Browse all Advertising skills → Top 100 skills
Part of ClaudSkills — the open registry for Claude Skills & Claude Code Skills.  ·  What's New  ·  Install guide  ·  About  ·  llms.txt

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