Ads Performance Analytics

Category: Advertising · Sub-category: ads-misc

How to read paid media dashboards without fooling yourself. Attribution models, platform reporting quirks, multi-platform reconciliation, ROAS vs LTV horizon traps, statistical noise in performance metrics, incrementality testing, and the failure modes that produce expensive lessons. Triggers on read paid media dashboard, attribution analysis, ROAS vs LTV, multi-platform reconciliation, ad incrementality, geo holdout, conversion lift study, ghost bidding, paid media reporting, board-deck paid media metrics, blended CAC, MMM, MTA, last-click attribution. Also triggers when a marketer is about to scale, kill, or rebudget a campaign based on platform metrics, or when reconciling platform reports against warehouse revenue.

What this skill does

Ads Performance Analytics is a community-contributed Claude Code skill in the ads-misc sub-category. It ships as a SKILL.md file that Claude Code auto-discovers under ~/.claude/skills/ads-performance-analytics/ and loads when your prompt matches the skill's trigger.

Who uses this skill

The Ads Performance Analytics skill is built for paid media specialists, performance marketers, and advertising teams running paid campaigns. It is part of the open ClaudSkills registry, a community-curated catalog of 56,000+ capabilities you can install for Claude Code — the Claude CLI agent.

How to install

Free

Manual install (2 steps)

mkdir -p ~/.claude/skills/ads-performance-analytics
curl -L https://claudskills.com/skills/ads-performance-analytics/SKILL.md \
  -o ~/.claude/skills/ads-performance-analytics/SKILL.md

Or just download SKILL.md directly and drop it into ~/.claude/skills/ads-performance-analytics/. Claude Code auto-discovers it on next session.

Skills live at ~/.claude/skills/ads-performance-analytics/SKILL.md on macOS/Linux, or %USERPROFILE%\.claude\skills\ads-performance-analytics\SKILL.md on Windows. See the full install guide for step-by-step instructions.

Pro

One-click install via the desktop app

The ClaudSkills desktop app installs any skill directly into ~/.claude/skills/ with one click — no terminal required. Pro starts at $9/mo or $149 lifetime.

Pro

For the full experience including quality scoring and one-click install features for each skill — upgrade to Pro.

See pricing → Download desktop app

More Advertising skills

Browse all Advertising skills in the ClaudSkills registry, or explore these other picks from the same category:

Browse all Advertising skills → Top 100 skills

Part of ClaudSkills — the open registry for Claude Code skills. · What's New · Install guide · About · llms.txt

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