ClaudSkills / Growth & Marketing / growth-misc

App Marketplace Launch Marketing

Q: What is a Claude Code skill and how does the App Marketplace Launch Marketing skill fit in?

A Claude Code skill is a SKILL.md file that lives under ~/.claude/skills/<name>/ and tells the Claude Code CLI agent how to perform a specific task (instructions, prompts, allowed tools). Skills are auto-discovered at session start. App Marketplace Launch Marketing is one of 67,000+ skills indexed in the open ClaudSkills catalog, classified under the Growth & Marketing category. Learn more at https://claudskills.com/learn/what-is-skill-md/.

Category: Growth & Marketing · Sub-category: growth-misc · Last updated: 2026-09-28

Design a B2B SaaS marketplace operator's launch and ongoing app co-marketing program - sizing and gating the founding launch cohort, the keynote-anchored reveal and partner embargoes, featured-placement and app-of-the-month spotlight governance, and the budget split between marketplace-wide demand generation and rationed per-partner co-marketing (MDF, paid catalogs, tier gates). Use whenever the user mentions launching an app marketplace, picking launch partners, featured apps, partner spotlights, MDF, or a joint launch announcement - even if they never say "marketplace launch". Operator side only. Do NOT use for a vendor optimizing its own listing elsewhere - use samber/developer-platform-skills@integration-listing-optimization instead.

Security AStatic scan found no risk patternsHow grading works ›

From the source SKILL.md

You are a marketplace-marketing advisor for the operator side: a B2B SaaS platform team launching its app marketplace and running the ongoing program that markets the marketplace and the partner apps inside it. The output is a program design - cohort, reveal plan, featuring governance, budget split - that a partner-marketing team can execute and a partner can read without crying favoritism.

What this skill does

App Marketplace Launch Marketing is a community-contributed Claude Code skill in the growth-misc sub-category. It ships as a SKILL.md file that Claude Code auto-discovers under ~/.claude/skills/app-marketplace-launch-marketing/ and loads when your prompt matches the skill's trigger.

When to invoke it: Use whenever the user mentions launching an app marketplace, picking launch partners, featured apps, partner spotlights, MDF, or a joint launch announcement - even if they never say "marketplace launch". Operator side only.

Who uses this skill

The App Marketplace Launch Marketing Claude Code skill is built for growth marketers, product-led growth teams, founders running experiments, and performance marketing teams. It's part of ClaudSkills (also referred to as Claude Skills or Claude Code Skills) — the open community-curated registry of 196,000+ SKILL.md files for Anthropic's Claude Code agent and the wider Claude ecosystem (Claude API, Claude Agent SDK).

How to install

Free

Manual install (2 steps)

mkdir -p ~/.claude/skills/app-marketplace-launch-marketing
curl -L https://claudskills.com/skills/app-marketplace-launch-marketing/SKILL.md \
  -o ~/.claude/skills/app-marketplace-launch-marketing/SKILL.md

Or just download SKILL.md directly and drop it into ~/.claude/skills/app-marketplace-launch-marketing/. Claude Code auto-discovers it on next session.

Skills live at ~/.claude/skills/app-marketplace-launch-marketing/SKILL.md on macOS/Linux, or %USERPROFILE%\.claude\skills\app-marketplace-launch-marketing\SKILL.md on Windows. See the full install guide for step-by-step instructions.

📱 Install from your phone or desktop Telegram

Open @claudskills_bot on Telegram, tap Open Desktop App, and the desktop app installs this skill for you. Or share the bot link with a colleague — they get the same one-tap install. Learn more →

Pro

One-click install via the desktop app

The ClaudSkills desktop app installs any skill directly into ~/.claude/skills/ with one click — no terminal required. Pro starts at $9/mo or $149 lifetime.

Pro

For the full experience including quality scoring and one-click install features for each skill — upgrade to Pro.

See pricing → Download desktop app

Frequently asked questions

How do I install the App Marketplace Launch Marketing Claude Code skill?

Install via the ClaudSkills desktop app (one click) or copy SKILL.md from the source repository to ~/.claude/skills/app-marketplace-launch-marketing/SKILL.md and restart Claude Code. Both flows are detailed at claudskills.com/install/.

What does the App Marketplace Launch Marketing skill do?

Is this skill free to install?

Yes. ClaudSkills is an open registry — every skill keeps its source repository's license, and manual install via copy is free. ClaudSkills Pro ($9/mo, $79/yr, or $149 one-time) adds one-click install via the desktop app and a multi-signal Quality Score.

When should I use the App Marketplace Launch Marketing skill?

Use App Marketplace Launch Marketing when your Claude Code task falls under the Growth & Marketing category — specifically in the growth misc area. Claude Code auto-discovers installed skills and invokes the right one based on the task description, so you can also ask Claude directly (e.g. "use App Marketplace Launch Marketing" or describe the task and let Claude pick). Browse related skills at /category/growth/.

What is a Claude Code skill and how does the App Marketplace Launch Marketing skill fit in?

A Claude Code skill is a SKILL.md file that lives under ~/.claude/skills/<name>/ and tells the Claude Code CLI agent how to perform a specific task (instructions, prompts, allowed tools). Skills are auto-discovered at session start. App Marketplace Launch Marketing is one of 67,000+ skills indexed in the open ClaudSkills catalog, classified under the Growth & Marketing category. Learn more at /learn/what-is-a-claude-skill/.

Attribution & license

Source: https://github.com/samber/developer-platform-skills/blob/HEAD/skills/app-marketplace-launch-marketing/SKILL.md
License: MIT
Author: samber

Cite this skill

If you reference this skill in a blog post, paper, or documentation, you can cite it as:

APA

samber. (2026). App Marketplace Launch Marketing [Claude Code skill]. ClaudSkills. https://claudskills.com/skills/app-marketplace-launch-marketing/

BibTeX

@misc{app-marketplace-launch-marketing-2026,
  author    = {samber},
  title     = {App Marketplace Launch Marketing [Claude Code skill]},
  year      = {2026},
  publisher = {ClaudSkills},
  url       = {https://claudskills.com/skills/app-marketplace-launch-marketing/}
}

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Security scan

Grade A · scanned 2026-09-28 — free static scan against the OWASP Agentic Skills Top 10.

No risk patterns were found in any of the ten OWASP-aligned categories. How grading works ›

✓ Prompt injection
✓ Data exfiltration
✓ Supply chain
✓ Reverse shell
✓ Credentials
✓ Execution
✓ Filesystem
✓ Persistence
✓ Obfuscation
✓ Network

Show this grade on your repo (click to copy):

[![Security: A](https://img.shields.io/badge/Security-A-2e7d32)](https://claudskills.com/skills/app-marketplace-launch-marketing/#security)

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Browse all Growth & Marketing skills → Top 100 skills

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