ClaudSkills / Growth & Marketing / influencer

Audience Mapper

Q: What is a Claude Code skill and how does the Audience Mapper skill fit in?

A Claude Code skill is a SKILL.md file that lives under ~/.claude/skills/<name>/ and tells the Claude Code CLI agent how to perform a specific task (instructions, prompts, allowed tools). Skills are auto-discovered at session start. Audience Mapper is one of 67,000+ skills indexed in the open ClaudSkills catalog, classified under the Growth & Marketing category. Learn more at https://claudskills.com/learn/what-is-skill-md/.

Category: Growth & Marketing · Sub-category: influencer · Last updated: 2026-07-11

Use when the user asks to "analyze my target audience", "build an audience profile for influencer targeting", "research a niche community", or "deep-dive a subculture before partnering with creators"; in audience mode produces demographic/psychographic profiles, a platform-priority matrix, named personas, and an influencer-selection criteria set, and in niche mode produces a community map, culture decode (language/norms/taboos), key-voice tiers, a Brand Fit Score, and a phased entry strategy. Not for finding specific creators to contract — use influencer-discovery; not for scoring a shortlist on ACE — use fit-scorer. 目标受众画像/人群分析 · 细分社群/亚文化调研

Security AStatic scan found no risk patternsHow grading works ›

About this skill (catalog notes)

Audience Mapper includes pricing or quota commentary; at least one code block. The SKILL.md runs to about 1,498 words, in the catalog's typical mid-range.

License: Apache-2.0
Original author: aaron-he-zhu
Indexed lastmod: 2026-07-11
Catalog position: Growth & Marketing · influencer
Indexed related skills: 10

How Audience Mapper fits the catalog

Audience Mapper sits in the Growth & Marketing category under the influencer sub-topic in the ClaudSkills catalog. There are 10 related skills indexed alongside it; comparing a few before installing usually reveals which fits your workflow best.

These notes are auto-generated from features detected in the SKILL.md file and from this catalog's structure — they aren't part of the source repository.

From the source SKILL.md

Maps who the brand is trying to reach and what community they belong to — the two halves of understanding an audience before any creator is selected. It runs in two modes against one shared inputs set:

What this skill does

Audience Mapper is a community-contributed Claude Code skill in the influencer sub-category. It ships as a SKILL.md file that Claude Code auto-discovers under ~/.claude/skills/audience-mapper/ and loads when your prompt matches the skill's trigger.

When to invoke it: Use when the user asks to "analyze my target audience", "build an audience profile for influencer targeting", "research a niche community", or "deep-dive a subculture before partnering with creators"; in audience mode produces demographic/psychographic profiles, a platform-priority matrix, named personas, and an influencer-selection criteria set, and in niche mode produces a community map, culture decode (language/norms/taboos), key-voice tiers, a Brand Fit Score, and a phased entry strategy. Not for finding specific creators to contract — use influencer-discovery; not for scoring a shortlist on ACE — use fit-scorer.

Who uses this skill

The Audience Mapper Claude Code skill is built for growth marketers, product-led growth teams, founders running experiments, and performance marketing teams. It's part of ClaudSkills (also referred to as Claude Skills or Claude Code Skills) — the open community-curated registry of 154,000+ SKILL.md files for Anthropic's Claude Code agent and the wider Claude ecosystem (Claude API, Claude Agent SDK).

How to install

Free

Manual install (2 steps)

mkdir -p ~/.claude/skills/audience-mapper
curl -L https://claudskills.com/skills/audience-mapper/SKILL.md \
  -o ~/.claude/skills/audience-mapper/SKILL.md

Or just download SKILL.md directly and drop it into ~/.claude/skills/audience-mapper/. Claude Code auto-discovers it on next session.

Skills live at ~/.claude/skills/audience-mapper/SKILL.md on macOS/Linux, or %USERPROFILE%\.claude\skills\audience-mapper\SKILL.md on Windows. See the full install guide for step-by-step instructions.

📱 Install from your phone or desktop Telegram

Open @claudskills_bot on Telegram, tap Open Desktop App, and the desktop app installs this skill for you. Or share the bot link with a colleague — they get the same one-tap install. Learn more →

Pro

One-click install via the desktop app

The ClaudSkills desktop app installs any skill directly into ~/.claude/skills/ with one click — no terminal required. Pro starts at $9/mo or $149 lifetime.

Pro

For the full experience including quality scoring and one-click install features for each skill — upgrade to Pro.

See pricing → Download desktop app

Frequently asked questions

How do I install the Audience Mapper Claude Code skill?

Install via the ClaudSkills desktop app (one click) or copy SKILL.md from the source repository to ~/.claude/skills/audience-mapper/SKILL.md and restart Claude Code. Both flows are detailed at claudskills.com/install/.

What does the Audience Mapper skill do?

Is this skill free to install?

Yes. ClaudSkills is an open registry — every skill keeps its source repository's license, and manual install via copy is free. ClaudSkills Pro ($9/mo, $79/yr, or $149 one-time) adds one-click install via the desktop app and a multi-signal Quality Score.

When should I use the Audience Mapper skill?

Use Audience Mapper when your Claude Code task falls under the Growth & Marketing category — specifically in the influencer area. Claude Code auto-discovers installed skills and invokes the right one based on the task description, so you can also ask Claude directly (e.g. "use Audience Mapper" or describe the task and let Claude pick). Browse related skills at /category/growth/.

What is a Claude Code skill and how does the Audience Mapper skill fit in?

A Claude Code skill is a SKILL.md file that lives under ~/.claude/skills/<name>/ and tells the Claude Code CLI agent how to perform a specific task (instructions, prompts, allowed tools). Skills are auto-discovered at session start. Audience Mapper is one of 67,000+ skills indexed in the open ClaudSkills catalog, classified under the Growth & Marketing category. Learn more at /learn/what-is-a-claude-skill/.

Attribution & license

Source: https://github.com/aaron-he-zhu/aaron-marketing-skills/blob/HEAD/influencer/discover/audience-mapper/SKILL.md
License: Apache-2.0
Author: aaron-he-zhu

Cite this skill

If you reference this skill in a blog post, paper, or documentation, you can cite it as:

APA

aaron-he-zhu. (2026). Audience Mapper [Claude Code skill]. ClaudSkills. https://claudskills.com/skills/audience-mapper/

BibTeX

@misc{audience-mapper-2026,
  author    = {aaron-he-zhu},
  title     = {Audience Mapper [Claude Code skill]},
  year      = {2026},
  publisher = {ClaudSkills},
  url       = {https://claudskills.com/skills/audience-mapper/}
}

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Badge

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Security scan

Grade A · scanned 2026-07-19 — free static scan against the OWASP Agentic Skills Top 10.

The scan flagged 1 of 10 categories (filesystem), including lower-severity patterns. Patterns shown inside code fences are weighted as examples rather than instructions — read the grading methodology for what this does and does not guarantee.

✓ Prompt injection
✓ Data exfiltration
✓ Supply chain
✓ Reverse shell
✓ Credentials
✓ Execution
⚠ Filesystem
✓ Persistence
✓ Obfuscation
✓ Network

Show this grade on your repo (click to copy):

[![Security: A](https://img.shields.io/badge/Security-A-2e7d32)](https://claudskills.com/skills/audience-mapper/#security)

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Browse all Growth & Marketing skills → Top 100 skills

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