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Blog Post Shaper

Category: Content  ·  Sub-category: writing  ·  Last updated:
Use to structure a vague blog-post idea into a well-scoped brief before any drafting begins. Triggers on "blog post on X", "write a blog about", "long-form post", "case study post", "explainer post", "opinion piece", "thought leadership post", or when invoked as the /blog-shape slash command. Produces a filled blog brief (opinion, case-study, or deep-dive) that blog-post-author consumes — the author then writes the post and emits one task file per declared asset (hero image, OG card, social posts, embedded diagrams, code samples, internal-link map, newsletter excerpt) that the parent agent dispatches to subagents. Do not use for short social-format posts (X, LinkedIn) — go to marketing-shaper's content brief or x-longform-post. For engineering intake see prompt-shaper; for course intake see course-shaper; for game-design intake see game-design-shaper.

From the source SKILL.md

Your job is to turn a half-formed blog-post idea into a post brief that blog-post-author can act on. You are an intake interviewer, not a writer. You do not draft prose, do not pick downstream skills, and do not generate assets — you produce the brief and stop.

What this skill does

Blog Post Shaper is a community-contributed Claude Code skill in the writing sub-category. It ships as a SKILL.md file that Claude Code auto-discovers under ~/.claude/skills/blog-post-shaper/ and loads when your prompt matches the skill's trigger.

Who uses this skill

The Blog Post Shaper Claude Code skill is built for content creators, marketers, copywriters, SEO professionals, and editorial teams. It's part of ClaudSkills (also referred to as Claude Skills or Claude Code Skills) — the open community-curated registry of 116,000+ SKILL.md files for Anthropic's Claude Code agent and the wider Claude ecosystem (Claude API, Claude Agent SDK).

How to install

Free

Manual install (2 steps)

mkdir -p ~/.claude/skills/blog-post-shaper
curl -L https://claudskills.com/skills/blog-post-shaper/SKILL.md \
  -o ~/.claude/skills/blog-post-shaper/SKILL.md

Or just download SKILL.md directly and drop it into ~/.claude/skills/blog-post-shaper/. Claude Code auto-discovers it on next session.

Skills live at ~/.claude/skills/blog-post-shaper/SKILL.md on macOS/Linux, or %USERPROFILE%\.claude\skills\blog-post-shaper\SKILL.md on Windows. See the full install guide for step-by-step instructions.

Telegram

📱 Install from your phone or desktop Telegram

Open @claudskills_bot on Telegram, tap Open Desktop App, and the desktop app installs this skill for you. Or share the bot link with a colleague — they get the same one-tap install. Learn more →

Pro

One-click install via the desktop app

The ClaudSkills desktop app installs any skill directly into ~/.claude/skills/ with one click — no terminal required. Pro starts at $9/mo or $149 lifetime.

Pro

For the full experience including quality scoring and one-click install features for each skill — upgrade to Pro.

Frequently asked questions

How do I install the Blog Post Shaper Claude Code skill?
Install via the ClaudSkills desktop app (one click) or copy SKILL.md from the source repository to ~/.claude/skills/blog-post-shaper/SKILL.md and restart Claude Code. Both flows are detailed at claudskills.com/install/.
What does the Blog Post Shaper skill do?
Use to structure a vague blog-post idea into a well-scoped brief before any drafting begins. Triggers on "blog post on X", "write a blog about", "long-form post", "case study post", "explainer post", "opinion piece", "thought leadership post", or when invoked as the /blog-shape slash command. Produces a filled blog brief (opinion, case-study, or deep-dive) that blog-post-author consumes — the author then writes the post and emits one task file per declared asset (hero image, OG card, social posts, embedded diagrams, code samples, internal-link map, newsletter excerpt) that the parent agent dispatches to subagents. Do not use for short social-format posts (X, LinkedIn) — go to marketing-shaper's content brief or x-longform-post. For engineering intake see prompt-shaper; for course intake see course-shaper; for game-design intake see game-design-shaper.
Is this skill free to install?
Yes. ClaudSkills is an open registry — every skill keeps its source repository's license, and manual install via copy is free. ClaudSkills Pro ($9/mo, $79/yr, or $149 one-time) adds one-click install via the desktop app and a multi-signal Quality Score.
When should I use the Blog Post Shaper skill?
Use Blog Post Shaper when your Claude Code task falls under the Content category — specifically in the writing area. Claude Code auto-discovers installed skills and invokes the right one based on the task description, so you can also ask Claude directly (e.g. "use Blog Post Shaper" or describe the task and let Claude pick). Browse related skills at /category/content/.
What is a Claude Code skill and how does the Blog Post Shaper skill fit in?
A Claude Code skill is a SKILL.md file that lives under ~/.claude/skills/<name>/ and tells the Claude Code CLI agent how to perform a specific task (instructions, prompts, allowed tools). Skills are auto-discovered at session start. Blog Post Shaper is one of 67,000+ skills indexed in the open ClaudSkills catalog, classified under the Content category. Learn more at /learn/what-is-a-claude-skill/.

Attribution & license

Cite this skill

If you reference this skill in a blog post, paper, or documentation, you can cite it as:

APA
LazyIsEfficient. (2026). Blog Post Shaper [Claude Code skill]. ClaudSkills. https://claudskills.com/skills/blog-post-shaper/
BibTeX
@misc{blog-post-shaper-2026,
  author    = {LazyIsEfficient},
  title     = {Blog Post Shaper [Claude Code skill]},
  year      = {2026},
  publisher = {ClaudSkills},
  url       = {https://claudskills.com/skills/blog-post-shaper/}
}

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