Brand Naming Strategies is a production-ready Claude Code skill (quality score 70/100) in the branding sub-category. It ships as a SKILL.md file that Claude Code auto-discovers under ~/.claude/skills/brand-naming-strategies/ and loads when your prompt matches the skill's trigger.
When to invoke it: Use when discussing brand name, company name, product name, naming strategy, SMILE SCRATCH framework, domain availability, trademark, name evaluation, sound symbolism, or naming matrix.
The Brand Naming Strategies skill is built for growth marketers, product-led growth teams, founders running experiments, and performance marketing teams. It is part of the open ClaudSkills registry, a community-curated catalog of 15,000+ capabilities you can install for Claude Code — the Claude CLI agent.
mkdir -p ~/.claude/skills/brand-naming-strategies curl -L https://claudskills.com/skills/brand-naming-strategies/SKILL.md \ -o ~/.claude/skills/brand-naming-strategies/SKILL.md
Or just download SKILL.md directly and drop it into ~/.claude/skills/brand-naming-strategies/. Claude Code auto-discovers it on next session.
Skills live at ~/.claude/skills/brand-naming-strategies/SKILL.md on macOS/Linux, or %USERPROFILE%\.claude\skills\brand-naming-strategies\SKILL.md on Windows. See the full install guide for step-by-step instructions.
The ClaudSkills desktop app installs any skill directly into ~/.claude/skills/ with one click — no terminal required. Pro starts at $9/mo or $149 lifetime.
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