ClaudSkills / Growth & Marketing / growth-misc

Brand Values Development

Quality score: 70/100 · Category: Growth & Marketing · Sub-category: growth-misc

Provides brand values frameworks, differentiation tests, discovery questions, and behavior mapping templates. Auto-activates during values definition, core values curation, and values testing. Use when discussing brand values, core values, Lencioni's four categories, opposite test, antivalue, fire someone test, operationalizing values, Brene Brown values process, values discovery, or permission-to-play values.

What this skill does

Brand Values Development is a production-ready Claude Code skill (quality score 70/100) in the growth-misc sub-category. It ships as a SKILL.md file that Claude Code auto-discovers under ~/.claude/skills/brand-values-development/ and loads when your prompt matches the skill's trigger.

When to invoke it: Use when discussing brand values, core values, Lencioni's four categories, opposite test, antivalue, fire someone test, operationalizing values, Brene Brown values process, values discovery, or permission-to-play values.

Who uses this skill

The Brand Values Development skill is built for growth marketers, product-led growth teams, founders running experiments, and performance marketing teams. It is part of the open ClaudSkills registry, a community-curated catalog of 15,000+ capabilities you can install for Claude Code — the Claude CLI agent.

How to install

Free

Manual install (2 steps)

mkdir -p ~/.claude/skills/brand-values-development
curl -L https://claudskills.com/skills/brand-values-development/SKILL.md \
  -o ~/.claude/skills/brand-values-development/SKILL.md

Or just download SKILL.md directly and drop it into ~/.claude/skills/brand-values-development/. Claude Code auto-discovers it on next session.

Skills live at ~/.claude/skills/brand-values-development/SKILL.md on macOS/Linux, or %USERPROFILE%\.claude\skills\brand-values-development\SKILL.md on Windows. See the full install guide for step-by-step instructions.

Pro

One-click install via the desktop app

The ClaudSkills desktop app installs any skill directly into ~/.claude/skills/ with one click — no terminal required. Pro starts at $9/mo or $149 lifetime.

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