buyer-persona-generator

Q: What is a Claude Code skill and how does the buyer-persona-generator skill fit in?

A Claude Code skill is a SKILL.md file that lives under ~/.claude/skills/<name>/ and tells the Claude Code CLI agent how to perform a specific task (instructions, prompts, allowed tools). Skills are auto-discovered at session start. buyer-persona-generator is one of 67,000+ skills indexed in the open ClaudSkills catalog, classified under the Sales category. Learn more at https://claudskills.com/learn/what-is-skill-md/.

Category: Sales · Sub-category: prospecting · Last updated: 2026-06-13

type:generator

Generates a deep-psychology buyer persona dossier. It strictly follows a 10-step market analysis protocol (Demographics, Failed Solutions, Tone Switching, Genie Simulation, Anti-Goals) to create a strategic foundation for marketing campaigns.

From the source SKILL.md

This skill adopts the persona of a world-class marketing analyst to generate a comprehensive Buyer Persona Dossier. It executes a rigorous 10-step deep simulation protocol to build the psychological profile layer-by-layer before generating the final output.

What this skill does

buyer-persona-generator is a community-contributed Claude Code skill in the prospecting sub-category. It ships as a SKILL.md file that Claude Code auto-discovers under ~/.claude/skills/buyer-persona/ and loads when your prompt matches the skill's trigger.

Who uses this skill

The buyer-persona-generator Claude Code skill is built for sales development reps, account executives, revenue operations teams, and customer success managers. It's part of ClaudSkills (also referred to as Claude Skills or Claude Code Skills) — the open community-curated registry of 116,000+ SKILL.md files for Anthropic's Claude Code agent and the wider Claude ecosystem (Claude API, Claude Agent SDK).

How to install

Free

Manual install (2 steps)

mkdir -p ~/.claude/skills/buyer-persona
curl -L https://claudskills.com/skills/buyer-persona/SKILL.md \
  -o ~/.claude/skills/buyer-persona/SKILL.md

Or just download SKILL.md directly and drop it into ~/.claude/skills/buyer-persona/. Claude Code auto-discovers it on next session.

Skills live at ~/.claude/skills/buyer-persona/SKILL.md on macOS/Linux, or %USERPROFILE%\.claude\skills\buyer-persona\SKILL.md on Windows. See the full install guide for step-by-step instructions.

📱 Install from your phone or desktop Telegram

Open @claudskills_bot on Telegram, tap Open Desktop App, and the desktop app installs this skill for you. Or share the bot link with a colleague — they get the same one-tap install. Learn more →

Pro

One-click install via the desktop app

The ClaudSkills desktop app installs any skill directly into ~/.claude/skills/ with one click — no terminal required. Pro starts at $9/mo or $149 lifetime.

Pro

For the full experience including quality scoring and one-click install features for each skill — upgrade to Pro.

See pricing → Download desktop app

Frequently asked questions

How do I install the buyer-persona-generator Claude Code skill?

Install via the ClaudSkills desktop app (one click) or copy SKILL.md from the source repository to ~/.claude/skills/buyer-persona/SKILL.md and restart Claude Code. Both flows are detailed at claudskills.com/install/.

What does the buyer-persona-generator skill do?

Is this skill free to install?

Yes. ClaudSkills is an open registry — every skill keeps its source repository's license, and manual install via copy is free. ClaudSkills Pro ($9/mo, $79/yr, or $149 one-time) adds one-click install via the desktop app and a multi-signal Quality Score.

When should I use the buyer-persona-generator skill?

Use buyer-persona-generator when your Claude Code task falls under the Sales category — specifically in the prospecting area. Claude Code auto-discovers installed skills and invokes the right one based on the task description, so you can also ask Claude directly (e.g. "use buyer-persona-generator" or describe the task and let Claude pick). Browse related skills at /category/sales/.

What is a Claude Code skill and how does the buyer-persona-generator skill fit in?

A Claude Code skill is a SKILL.md file that lives under ~/.claude/skills/<name>/ and tells the Claude Code CLI agent how to perform a specific task (instructions, prompts, allowed tools). Skills are auto-discovered at session start. buyer-persona-generator is one of 67,000+ skills indexed in the open ClaudSkills catalog, classified under the Sales category. Learn more at /learn/what-is-a-claude-skill/.

Attribution & license

Source: https://github.com/Sheshiyer/Skills-claude-brand-genesis/blob/d840d6b5595d7ef0d046d5b4cfb3b3bd0e75a29f/Buyer%20Persona/skill.md
Author: Sheshiyer

Cite this skill

If you reference this skill in a blog post, paper, or documentation, you can cite it as:

APA

Sheshiyer. (2026). buyer-persona-generator [Claude Code skill]. ClaudSkills. https://claudskills.com/skills/buyer-persona/

BibTeX

@misc{buyer-persona-2026,
  author    = {Sheshiyer},
  title     = {buyer-persona-generator [Claude Code skill]},
  year      = {2026},
  publisher = {ClaudSkills},
  url       = {https://claudskills.com/skills/buyer-persona/}
}

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Badge

[![ClaudSkills](https://claudskills.com/badge/buyer-persona.svg)](https://claudskills.com/skills/buyer-persona/?utm_source=badge&utm_medium=readme&utm_campaign=skill_badge)

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Part of ClaudSkills — the open registry for Claude Skills & Claude Code Skills. · What's New · Install guide · About · llms.txt

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