Creative Testing Framework is a production-ready Claude Code skill (quality score 70/100) in the creative sub-category. It ships as a SKILL.md file that Claude Code auto-discovers under ~/.claude/skills/creative-testing-framework/ and loads when your prompt matches the skill's trigger.
When to invoke it: Use when the user needs to design a systematic creative testing plan, ad creative testing framework, multivariate creative strategy, creative iteration process, or structured approach to testing headlines, images, copy, formats, and creative elements across advertising platforms.
The Creative Testing Framework skill is built for paid media specialists, performance marketers, and advertising teams running paid campaigns. It is part of the open ClaudSkills registry, a community-curated catalog of 15,000+ capabilities you can install for Claude Code — the Claude CLI agent.
mkdir -p ~/.claude/skills/creative-testing-framework curl -L https://claudskills.com/skills/creative-testing-framework/SKILL.md \ -o ~/.claude/skills/creative-testing-framework/SKILL.md
Or just download SKILL.md directly and drop it into ~/.claude/skills/creative-testing-framework/. Claude Code auto-discovers it on next session.
Skills live at ~/.claude/skills/creative-testing-framework/SKILL.md on macOS/Linux, or %USERPROFILE%\.claude\skills\creative-testing-framework\SKILL.md on Windows. See the full install guide for step-by-step instructions.
The ClaudSkills desktop app installs any skill directly into ~/.claude/skills/ with one click — no terminal required. Pro starts at $9/mo or $149 lifetime.
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