ClaudSkills / Growth & Marketing / social-media

Employee Generated Content

Q: What is a Claude Code skill and how does the Employee Generated Content skill fit in?

A Claude Code skill is a SKILL.md file that lives under ~/.claude/skills/<name>/ and tells the Claude Code CLI agent how to perform a specific task (instructions, prompts, allowed tools). Skills are auto-discovered at session start. Employee Generated Content is one of 67,000+ skills indexed in the open ClaudSkills catalog, classified under the Growth & Marketing category. Learn more at https://claudskills.com/learn/what-is-skill-md/.

Category: Growth & Marketing · Sub-category: social-media · Last updated: 2026-06-02

When the user wants to plan, implement, or optimize employee-generated content (EGC) or employee advocacy. Also use when the user mentions "EGC," "employee advocacy," "employee content," "internal brand ambassadors," "employee social media," "employee advocacy program," "staff advocacy," "LinkedIn employee posts," or "brand ambassador program." For LinkedIn, use linkedin-posts.

From the source SKILL.md

Guides EGC and employee advocacy strategy for AI/SaaS products. EGC is content created by employees (social posts, videos, blogs, testimonials) that reflects authentic workplace and product insights. Employee-shared content generates ~8x more engagement than brand posts; LinkedIn employee posts reach ~561% more than brand content.

What this skill does

Employee Generated Content is a community-contributed Claude Code skill in the social-media sub-category. It ships as a SKILL.md file that Claude Code auto-discovers under ~/.claude/skills/employee-generated-content/ and loads when your prompt matches the skill's trigger.

When to invoke it: use when the user mentions "EGC," "employee advocacy," "employee content," "internal brand ambassadors," "employee social media," "employee advocacy program," "staff advocacy," "LinkedIn employee posts," or "brand ambassador program." For LinkedIn, use linkedin-posts.

Who uses this skill

The Employee Generated Content Claude Code skill is built for growth marketers, product-led growth teams, founders running experiments, and performance marketing teams. It's part of ClaudSkills (also referred to as Claude Skills or Claude Code Skills) — the open community-curated registry of 116,000+ SKILL.md files for Anthropic's Claude Code agent and the wider Claude ecosystem (Claude API, Claude Agent SDK).

How to install

Free

Manual install (2 steps)

mkdir -p ~/.claude/skills/employee-generated-content
curl -L https://claudskills.com/skills/employee-generated-content/SKILL.md \
  -o ~/.claude/skills/employee-generated-content/SKILL.md

Or just download SKILL.md directly and drop it into ~/.claude/skills/employee-generated-content/. Claude Code auto-discovers it on next session.

Skills live at ~/.claude/skills/employee-generated-content/SKILL.md on macOS/Linux, or %USERPROFILE%\.claude\skills\employee-generated-content\SKILL.md on Windows. See the full install guide for step-by-step instructions.

📱 Install from your phone or desktop Telegram

Open @claudskills_bot on Telegram, tap Open Desktop App, and the desktop app installs this skill for you. Or share the bot link with a colleague — they get the same one-tap install. Learn more →

Pro

One-click install via the desktop app

The ClaudSkills desktop app installs any skill directly into ~/.claude/skills/ with one click — no terminal required. Pro starts at $9/mo or $149 lifetime.

Pro

For the full experience including quality scoring and one-click install features for each skill — upgrade to Pro.

See pricing → Download desktop app

Frequently asked questions

How do I install the Employee Generated Content Claude Code skill?

Install via the ClaudSkills desktop app (one click) or copy SKILL.md from the source repository to ~/.claude/skills/employee-generated-content/SKILL.md and restart Claude Code. Both flows are detailed at claudskills.com/install/.

What does the Employee Generated Content skill do?

Is this skill free to install?

Yes. ClaudSkills is an open registry — every skill keeps its source repository's license, and manual install via copy is free. ClaudSkills Pro ($9/mo, $79/yr, or $149 one-time) adds one-click install via the desktop app and a multi-signal Quality Score.

When should I use the Employee Generated Content skill?

Use Employee Generated Content when your Claude Code task falls under the Growth & Marketing category — specifically in the social media area. Claude Code auto-discovers installed skills and invokes the right one based on the task description, so you can also ask Claude directly (e.g. "use Employee Generated Content" or describe the task and let Claude pick). Browse related skills at /category/growth/.

What is a Claude Code skill and how does the Employee Generated Content skill fit in?

A Claude Code skill is a SKILL.md file that lives under ~/.claude/skills/<name>/ and tells the Claude Code CLI agent how to perform a specific task (instructions, prompts, allowed tools). Skills are auto-discovered at session start. Employee Generated Content is one of 67,000+ skills indexed in the open ClaudSkills catalog, classified under the Growth & Marketing category. Learn more at /learn/what-is-a-claude-skill/.

Attribution & license

Source: https://github.com/bg-szy/TOP-SKILLS/blob/HEAD/skills/superskills/employee-generated-content/SKILL.md
Author: bg-szy
Website: https://bg-szy.github.io/TOP-SKILLS/

Cite this skill

If you reference this skill in a blog post, paper, or documentation, you can cite it as:

APA

bg-szy. (2026). Employee Generated Content [Claude Code skill]. ClaudSkills. https://claudskills.com/skills/employee-generated-content/

BibTeX

@misc{employee-generated-content-2026,
  author    = {bg-szy},
  title     = {Employee Generated Content [Claude Code skill]},
  year      = {2026},
  publisher = {ClaudSkills},
  url       = {https://claudskills.com/skills/employee-generated-content/}
}

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Badge

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