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Event Brief Planner

Category: Growth & Marketing  ·  Sub-category: branding  ·  Last updated:
Plan and write complete event campaign briefs for Tiger Data -- event overview, full campaign copy (landing pages, emails, social posts, ads, banners, newsletters), and KPI tracking. Use this skill when the user asks to plan an event campaign, create an event brief, write event marketing assets, or fill out the event campaign template. Also trigger when they mention field event, tradeshow, conference, webinar, event landing page, pre-event email, post-event email, event social posts, event paid ads, booth marketing, event campaign copy, or 'what marketing do we need for [event]?' For writing individual assets in isolation (not as part of an event brief), use brand-voice-writer instead.

About this skill (catalog notes)

Event Brief Planner includes pricing or quota commentary; at least one code block. At roughly 4,604 words the SKILL.md is on the longer end of the catalog distribution.

Original author
timescale
Indexed lastmod
Catalog position
Growth & Marketing · branding
Indexed related skills
10

How Event Brief Planner fits the catalog

Event Brief Planner sits in the Growth & Marketing category under the branding sub-topic in the ClaudSkills catalog. There are 10 related skills indexed alongside it; comparing a few before installing usually reveals which fits your workflow best.

These notes are auto-generated from features detected in the SKILL.md file and from this catalog's structure — they aren't part of the source repository.

From the source SKILL.md

This skill helps marketing team members plan and produce complete event campaign briefs. It collects event details, generates on-brand copy for all campaign assets (landing pages, emails, social posts, ads, banners, newsletters), and provides a KPI tracking framework. Output is Markdown in chat, designed for iteration before finalizing.

What this skill does

Event Brief Planner is a community-contributed Claude Code skill in the branding sub-category. It ships as a SKILL.md file that Claude Code auto-discovers under ~/.claude/skills/event-brief-planner/ and loads when your prompt matches the skill's trigger.

Who uses this skill

The Event Brief Planner Claude Code skill is built for growth marketers, product-led growth teams, founders running experiments, and performance marketing teams. It's part of ClaudSkills (also referred to as Claude Skills or Claude Code Skills) — the open community-curated registry of 116,000+ SKILL.md files for Anthropic's Claude Code agent and the wider Claude ecosystem (Claude API, Claude Agent SDK).

How to install

Free

Manual install (2 steps)

mkdir -p ~/.claude/skills/event-brief-planner
curl -L https://claudskills.com/skills/event-brief-planner/SKILL.md \
  -o ~/.claude/skills/event-brief-planner/SKILL.md

Or just download SKILL.md directly and drop it into ~/.claude/skills/event-brief-planner/. Claude Code auto-discovers it on next session.

Skills live at ~/.claude/skills/event-brief-planner/SKILL.md on macOS/Linux, or %USERPROFILE%\.claude\skills\event-brief-planner\SKILL.md on Windows. See the full install guide for step-by-step instructions.

Telegram

📱 Install from your phone or desktop Telegram

Open @claudskills_bot on Telegram, tap Open Desktop App, and the desktop app installs this skill for you. Or share the bot link with a colleague — they get the same one-tap install. Learn more →

Pro

One-click install via the desktop app

The ClaudSkills desktop app installs any skill directly into ~/.claude/skills/ with one click — no terminal required. Pro starts at $9/mo or $149 lifetime.

Pro

For the full experience including quality scoring and one-click install features for each skill — upgrade to Pro.

See pricing → Download desktop app

Frequently asked questions

How do I install the Event Brief Planner Claude Code skill?
Install via the ClaudSkills desktop app (one click) or copy SKILL.md from the source repository to ~/.claude/skills/event-brief-planner/SKILL.md and restart Claude Code. Both flows are detailed at claudskills.com/install/.
What does the Event Brief Planner skill do?
Plan and write complete event campaign briefs for Tiger Data -- event overview, full campaign copy (landing pages, emails, social posts, ads, banners, newsletters), and KPI tracking. Use this skill when the user asks to plan an event campaign, create an event brief, write event marketing assets, or fill out the event campaign template. Also trigger when they mention field event, tradeshow, conference, webinar, event landing page, pre-event email, post-event email, event social posts, event paid ads, booth marketing, event campaign copy, or 'what marketing do we need for [event]?' For writing individual assets in isolation (not as part of an event brief), use brand-voice-writer instead.
Is this skill free to install?
Yes. ClaudSkills is an open registry — every skill keeps its source repository's license, and manual install via copy is free. ClaudSkills Pro ($9/mo, $79/yr, or $149 one-time) adds one-click install via the desktop app and a multi-signal Quality Score.
When should I use the Event Brief Planner skill?
Use Event Brief Planner when your Claude Code task falls under the Growth & Marketing category — specifically in the branding area. Claude Code auto-discovers installed skills and invokes the right one based on the task description, so you can also ask Claude directly (e.g. "use Event Brief Planner" or describe the task and let Claude pick). Browse related skills at /category/growth/.
What is a Claude Code skill and how does the Event Brief Planner skill fit in?
A Claude Code skill is a SKILL.md file that lives under ~/.claude/skills/<name>/ and tells the Claude Code CLI agent how to perform a specific task (instructions, prompts, allowed tools). Skills are auto-discovered at session start. Event Brief Planner is one of 67,000+ skills indexed in the open ClaudSkills catalog, classified under the Growth & Marketing category. Learn more at /learn/what-is-a-claude-skill/.

Attribution & license

Cite this skill

If you reference this skill in a blog post, paper, or documentation, you can cite it as:

APA
timescale. (2026). Event Brief Planner [Claude Code skill]. ClaudSkills. https://claudskills.com/skills/event-brief-planner/
BibTeX
@misc{event-brief-planner-2026,
  author    = {timescale},
  title     = {Event Brief Planner [Claude Code skill]},
  year      = {2026},
  publisher = {ClaudSkills},
  url       = {https://claudskills.com/skills/event-brief-planner/}
}

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