ClaudSkills / Growth & Marketing / conversion

Funnel Flow Architecture

Q: What is a Claude Code skill and how does the Funnel Flow Architecture skill fit in?

A Claude Code skill is a SKILL.md file that lives under ~/.claude/skills/<name>/ and tells the Claude Code CLI agent how to perform a specific task (instructions, prompts, allowed tools). Skills are auto-discovered at session start. Funnel Flow Architecture is one of 67,000+ skills indexed in the open ClaudSkills catalog, classified under the Growth & Marketing category. Learn more at https://claudskills.com/learn/what-is-skill-md/.

Category: Growth & Marketing · Sub-category: conversion · Last updated: 2026-05-27

Architecting cross-tool conversion flows that match audience and stage. Landing page to lead magnet to nurture sequence to offer to advanced funnels. Honest about silo-funnels (every tool standalone), kitchen-sink-funnels (every audience squeezed through one path), and matched-funnels (architecture matched to audience-and-stage) patterns. Triggers on funnel design, conversion architecture, marketing funnel, growth funnel, lifecycle architecture, nurture sequence design, multi-tool funnel orchestration. Also triggers when the team's growth tools are working individually but not together, when audience segments share one nurture path, or when a funnel is being architected from scratch.

About this skill (catalog notes)

Funnel Flow Architecture includes pricing or quota commentary. At roughly 2,637 words the SKILL.md is on the longer end of the catalog distribution.

Source: rampstack.co
License: MIT
Original author: rampstackco
Indexed lastmod: 2026-05-27
Catalog position: Growth & Marketing · conversion
Indexed related skills: 10

How Funnel Flow Architecture fits the catalog

Funnel Flow Architecture sits in the Growth & Marketing category under the conversion sub-topic in the ClaudSkills catalog. There are 10 related skills indexed alongside it; comparing a few before installing usually reveals which fits your workflow best.

These notes are auto-generated from features detected in the SKILL.md file and from this catalog's structure — they aren't part of the source repository.

From the source SKILL.md

A senior growth practitioner's playbook for architecting cross-tool conversion flows that match audience and stage. Landing page to lead magnet to nurture sequence to offer to advanced funnels. The discipline of building a funnel architecture, not just collecting tools.

What this skill does

Funnel Flow Architecture is a community-contributed Claude Code skill in the conversion sub-category. It ships as a SKILL.md file that Claude Code auto-discovers under ~/.claude/skills/funnel-flow-architecture/ and loads when your prompt matches the skill's trigger.

Who uses this skill

The Funnel Flow Architecture Claude Code skill is built for growth marketers, product-led growth teams, founders running experiments, and performance marketing teams. It's part of ClaudSkills (also referred to as Claude Skills or Claude Code Skills) — the open community-curated registry of 116,000+ SKILL.md files for Anthropic's Claude Code agent and the wider Claude ecosystem (Claude API, Claude Agent SDK).

How to install

Free

Manual install (2 steps)

mkdir -p ~/.claude/skills/funnel-flow-architecture
curl -L https://claudskills.com/skills/funnel-flow-architecture/SKILL.md \
  -o ~/.claude/skills/funnel-flow-architecture/SKILL.md

Or just download SKILL.md directly and drop it into ~/.claude/skills/funnel-flow-architecture/. Claude Code auto-discovers it on next session.

Skills live at ~/.claude/skills/funnel-flow-architecture/SKILL.md on macOS/Linux, or %USERPROFILE%\.claude\skills\funnel-flow-architecture\SKILL.md on Windows. See the full install guide for step-by-step instructions.

📱 Install from your phone or desktop Telegram

Open @claudskills_bot on Telegram, tap Open Desktop App, and the desktop app installs this skill for you. Or share the bot link with a colleague — they get the same one-tap install. Learn more →

Pro

One-click install via the desktop app

The ClaudSkills desktop app installs any skill directly into ~/.claude/skills/ with one click — no terminal required. Pro starts at $9/mo or $149 lifetime.

Pro

For the full experience including quality scoring and one-click install features for each skill — upgrade to Pro.

See pricing → Download desktop app

Frequently asked questions

How do I install the Funnel Flow Architecture Claude Code skill?

Install via the ClaudSkills desktop app (one click) or copy SKILL.md from the source repository to ~/.claude/skills/funnel-flow-architecture/SKILL.md and restart Claude Code. Both flows are detailed at claudskills.com/install/.

What does the Funnel Flow Architecture skill do?

Is this skill free to install?

Yes. ClaudSkills is an open registry — every skill keeps its source repository's license, and manual install via copy is free. ClaudSkills Pro ($9/mo, $79/yr, or $149 one-time) adds one-click install via the desktop app and a multi-signal Quality Score.

When should I use the Funnel Flow Architecture skill?

Use Funnel Flow Architecture when your Claude Code task falls under the Growth & Marketing category — specifically in the conversion area. Claude Code auto-discovers installed skills and invokes the right one based on the task description, so you can also ask Claude directly (e.g. "use Funnel Flow Architecture" or describe the task and let Claude pick). Browse related skills at /category/growth/.

What is a Claude Code skill and how does the Funnel Flow Architecture skill fit in?

A Claude Code skill is a SKILL.md file that lives under ~/.claude/skills/<name>/ and tells the Claude Code CLI agent how to perform a specific task (instructions, prompts, allowed tools). Skills are auto-discovered at session start. Funnel Flow Architecture is one of 67,000+ skills indexed in the open ClaudSkills catalog, classified under the Growth & Marketing category. Learn more at /learn/what-is-a-claude-skill/.

Attribution & license

Source: https://github.com/rampstackco/claude-skills/blob/HEAD/skills/funnel-flow-architecture/SKILL.md
License: MIT
Author: rampstackco
Website: https://rampstack.co

Cite this skill

If you reference this skill in a blog post, paper, or documentation, you can cite it as:

APA

rampstackco. (2026). Funnel Flow Architecture [Claude Code skill]. ClaudSkills. https://claudskills.com/skills/funnel-flow-architecture/

BibTeX

@misc{funnel-flow-architecture-2026,
  author    = {rampstackco},
  title     = {Funnel Flow Architecture [Claude Code skill]},
  year      = {2026},
  publisher = {ClaudSkills},
  url       = {https://claudskills.com/skills/funnel-flow-architecture/}
}

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