Good Strategy Bad Strategy
Formulate and audit real strategy using Richard Rumelt''s "Good Strategy Bad Strategy": an honest diagnosis, a guiding policy, and coherent action instead of goals, vision, and wishful thinking. Use when the user mentions "good strategy bad strategy", "strategy kernel", "diagnosis guiding policy coherent action", "our strategy is just goals", "strategic planning", "mission vs strategy", "review my strategy", or "annual plan". Also trigger when auditing strategy docs or pitch decks for fluff, turning goal lists into real strategy, formulating strategy for a product or company, or identifying leverage and proximate objectives. Covers the kernel of strategy, bad-strategy detection, and sources of power. For product positioning, see obviously-awesome. For creating uncontested markets, see blue-ocean-strategy.
Security AStatic scan found no risk patternsHow grading works ›
From the source SKILL.md
A framework for creating and auditing strategy, distilled from Richard Rumelt's Good Strategy Bad Strategy: The Difference and Why It Matters. Good strategy has a simple underlying logic — an honest diagnosis of the critical challenge, a guiding policy for overcoming it, and coherent actions that carry the policy out. Use this skill to detect the four hallmarks of bad strategy and to replace goal lists and vision decks with a working kernel.
What this skill does
Good Strategy Bad Strategy is a community-contributed Claude Code skill in the product-misc sub-category. It ships as a SKILL.md file that Claude Code auto-discovers under ~/.claude/skills/good-strategy-bad-strategy/ and loads when your prompt matches the skill's trigger.
When to invoke it: Use when the user mentions "good strategy bad strategy", "strategy kernel", "diagnosis guiding policy coherent action", "our strategy is just goals", "strategic planning", "mission vs strategy", "review my strategy", or "annual plan". Also trigger when auditing strategy docs or pitch decks for fluff, turning goal lists into real strategy, formulating strategy for a product or company, or identifying leverage and proximate objectives.
Who uses this skill
The Good Strategy Bad Strategy Claude Code skill is built for product managers, product designers, and cross-functional teams planning, shipping, and measuring product features. It's part of ClaudSkills (also referred to as Claude Skills or Claude Code Skills) — the open community-curated registry of 190,000+ SKILL.md files for Anthropic's Claude Code agent and the wider Claude ecosystem (Claude API, Claude Agent SDK).
How to install
Free
Manual install (2 steps)
mkdir -p ~/.claude/skills/good-strategy-bad-strategy
curl -L https://claudskills.com/skills/good-strategy-bad-strategy/SKILL.md \
-o ~/.claude/skills/good-strategy-bad-strategy/SKILL.md
Or just download SKILL.md directly and drop it into ~/.claude/skills/good-strategy-bad-strategy/. Claude Code auto-discovers it on next session.
Skills live at ~/.claude/skills/good-strategy-bad-strategy/SKILL.md on macOS/Linux, or %USERPROFILE%\.claude\skills\good-strategy-bad-strategy\SKILL.md on Windows. See the full install guide for step-by-step instructions.
Telegram
📱 Install from your phone or desktop Telegram
Open @claudskills_bot on Telegram, tap Open Desktop App, and the desktop app installs this skill for you. Or share the bot link with a colleague — they get the same one-tap install. Learn more →
Pro
One-click install via the desktop app
The ClaudSkills desktop app installs any skill directly into ~/.claude/skills/ with one click — no terminal required. Pro starts at $9/mo or $149 lifetime.
Pro
For the full experience including quality scoring and one-click install features for each skill — upgrade to Pro.
Frequently asked questions
How do I install the Good Strategy Bad Strategy Claude Code skill?
Install via the ClaudSkills desktop app (one click) or copy
SKILL.md from the source repository to
~/.claude/skills/good-strategy-bad-strategy/SKILL.md and restart Claude Code. Both flows are detailed at
claudskills.com/install/.
What does the Good Strategy Bad Strategy skill do?
Formulate and audit real strategy using Richard Rumelt''s "Good Strategy Bad Strategy": an honest diagnosis, a guiding policy, and coherent action instead of goals, vision, and wishful thinking. Use when the user mentions "good strategy bad strategy", "strategy kernel", "diagnosis guiding policy coherent action", "our strategy is just goals", "strategic planning", "mission vs strategy", "review my strategy", or "annual plan". Also trigger when auditing strategy docs or pitch decks for fluff, turning goal lists into real strategy, formulating strategy for a product or company, or identifying leverage and proximate objectives. Covers the kernel of strategy, bad-strategy detection, and sources of power. For product positioning, see obviously-awesome. For creating uncontested markets, see blue-ocean-strategy.
Is this skill free to install?
Yes. ClaudSkills is an open registry — every skill keeps its source repository's license, and manual install via copy is free. ClaudSkills Pro ($9/mo, $79/yr, or $149 one-time) adds one-click install via the desktop app and a multi-signal Quality Score.
When should I use the Good Strategy Bad Strategy skill?
Use Good Strategy Bad Strategy when your Claude Code task falls under the Product category — specifically in the product misc area. Claude Code auto-discovers installed skills and invokes the right one based on the task description, so you can also ask Claude directly (e.g. "use Good Strategy Bad Strategy" or describe the task and let Claude pick). Browse related skills at
/category/product/.
What is a Claude Code skill and how does the Good Strategy Bad Strategy skill fit in?
A Claude Code skill is a
SKILL.md file that lives under
~/.claude/skills/<name>/ and tells the Claude Code CLI agent how to perform a specific task (instructions, prompts, allowed tools). Skills are auto-discovered at session start. Good Strategy Bad Strategy is one of 67,000+ skills indexed in the open ClaudSkills catalog, classified under the Product category. Learn more at
/learn/what-is-a-claude-skill/.
Attribution & license
Cite this skill
If you reference this skill in a blog post, paper, or documentation, you can cite it as:
APA
wondelai. (2026). Good Strategy Bad Strategy [Claude Code skill]. ClaudSkills. https://claudskills.com/skills/good-strategy-bad-strategy/
BibTeX
@misc{good-strategy-bad-strategy-2026,
author = {wondelai},
title = {Good Strategy Bad Strategy [Claude Code skill]},
year = {2026},
publisher = {ClaudSkills},
url = {https://claudskills.com/skills/good-strategy-bad-strategy/}
}Embed this skill
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Security scan
Grade A · scanned 2026-08-24 — free static scan against the OWASP Agentic Skills Top 10.
No risk patterns were found in any of the ten OWASP-aligned categories. How grading works ›
- ✓ Prompt injection
- ✓ Data exfiltration
- ✓ Supply chain
- ✓ Reverse shell
- ✓ Credentials
- ✓ Execution
- ✓ Filesystem
- ✓ Persistence
- ✓ Obfuscation
- ✓ Network
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[](https://claudskills.com/skills/good-strategy-bad-strategy/#security)
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