Claude Code Skills·Claude Skills·The open SKILL.md registry for Claude
ClaudSkills / Growth & Marketing / social-media

Instagram Content

Category: Growth & Marketing  ·  Sub-category: social-media  ·  Last updated:
Creates viral Instagram Reels, Stories, and posts using the Hook-Substance-Payoff framework, with technical recording settings, engagement tactics, caption copywriting, and hashtag strategy. Use when scripting short-form video, writing IG captions, or developing Instagram content strategy. Trigger phrases: "Instagram reel", "IG post", "social media content", "stories script", "caption for Instagram". Do NOT use for long-form blog posts (use web-copy), product descriptions (use product-copy), or email campaigns (use newsletter).
Security AStatic scan found no risk patternsHow grading works ›

What this skill does

Instagram Content is a community-contributed Claude Code skill in the social-media sub-category. It ships as a SKILL.md file that Claude Code auto-discovers under ~/.claude/skills/instagram-content/ and loads when your prompt matches the skill's trigger.

When to invoke it: Use when scripting short-form video, writing IG captions, or developing Instagram content strategy. Trigger phrases: "Instagram reel", "IG post", "social media content", "stories script", "caption for Instagram".

Who uses this skill

The Instagram Content Claude Code skill is built for growth marketers, product-led growth teams, founders running experiments, and performance marketing teams. It's part of ClaudSkills (also referred to as Claude Skills or Claude Code Skills) — the open community-curated registry of 168,000+ SKILL.md files for Anthropic's Claude Code agent and the wider Claude ecosystem (Claude API, Claude Agent SDK).

How to install

Free

Manual install (2 steps)

mkdir -p ~/.claude/skills/instagram-content
curl -L https://claudskills.com/skills/instagram-content/SKILL.md \
  -o ~/.claude/skills/instagram-content/SKILL.md

Or just download SKILL.md directly and drop it into ~/.claude/skills/instagram-content/. Claude Code auto-discovers it on next session.

Skills live at ~/.claude/skills/instagram-content/SKILL.md on macOS/Linux, or %USERPROFILE%\.claude\skills\instagram-content\SKILL.md on Windows. See the full install guide for step-by-step instructions.

Telegram

📱 Install from your phone or desktop Telegram

Open @claudskills_bot on Telegram, tap Open Desktop App, and the desktop app installs this skill for you. Or share the bot link with a colleague — they get the same one-tap install. Learn more →

Pro

One-click install via the desktop app

The ClaudSkills desktop app installs any skill directly into ~/.claude/skills/ with one click — no terminal required. Pro starts at $9/mo or $149 lifetime.

Pro

For the full experience including quality scoring and one-click install features for each skill — upgrade to Pro.

Frequently asked questions

How do I install the Instagram Content Claude Code skill?
Install via the ClaudSkills desktop app (one click) or copy SKILL.md from the source repository to ~/.claude/skills/instagram-content/SKILL.md and restart Claude Code. Both flows are detailed at claudskills.com/install/.
What does the Instagram Content skill do?
Creates viral Instagram Reels, Stories, and posts using the Hook-Substance-Payoff framework, with technical recording settings, engagement tactics, caption copywriting, and hashtag strategy. Use when scripting short-form video, writing IG captions, or developing Instagram content strategy. Trigger phrases: "Instagram reel", "IG post", "social media content", "stories script", "caption for Instagram". Do NOT use for long-form blog posts (use web-copy), product descriptions (use product-copy), or email campaigns (use newsletter).
Is this skill free to install?
Yes. ClaudSkills is an open registry — every skill keeps its source repository's license, and manual install via copy is free. ClaudSkills Pro ($9/mo, $79/yr, or $149 one-time) adds one-click install via the desktop app and a multi-signal Quality Score.
When should I use the Instagram Content skill?
Use Instagram Content when your Claude Code task falls under the Growth & Marketing category — specifically in the social media area. Claude Code auto-discovers installed skills and invokes the right one based on the task description, so you can also ask Claude directly (e.g. "use Instagram Content" or describe the task and let Claude pick). Browse related skills at /category/growth/.
What is a Claude Code skill and how does the Instagram Content skill fit in?
A Claude Code skill is a SKILL.md file that lives under ~/.claude/skills/<name>/ and tells the Claude Code CLI agent how to perform a specific task (instructions, prompts, allowed tools). Skills are auto-discovered at session start. Instagram Content is one of 67,000+ skills indexed in the open ClaudSkills catalog, classified under the Growth & Marketing category. Learn more at /learn/what-is-a-claude-skill/.

Attribution & license

Cite this skill

If you reference this skill in a blog post, paper, or documentation, you can cite it as:

APA
Growth4U-systems. (2026). Instagram Content [Claude Code skill]. ClaudSkills. https://claudskills.com/skills/instagram-content/
BibTeX
@misc{instagram-content-2026,
  author    = {Growth4U-systems},
  title     = {Instagram Content [Claude Code skill]},
  year      = {2026},
  publisher = {ClaudSkills},
  url       = {https://claudskills.com/skills/instagram-content/}
}

Embed this skill

Promote, attribute, or link this skill from your own README, blog post, or documentation. All three snippets are free to use — no sign-up, no API key. More distribution surfaces →

Badge
[![ClaudSkills](https://claudskills.com/badge/instagram-content.svg)](https://claudskills.com/skills/instagram-content/?utm_source=badge&utm_medium=readme&utm_campaign=skill_badge)
<script>
<script src="https://claudskills.com/embed/instagram-content.js" async></script>
<iframe>
<iframe src="https://claudskills.com/embed/instagram-content.html" width="100%" height="160" frameborder="0" loading="lazy" title="ClaudSkills: Instagram Content"></iframe>

Security scan

Grade A · scanned 2026-07-31 — free static scan against the OWASP Agentic Skills Top 10.

No risk patterns were found in any of the ten OWASP-aligned categories. How grading works ›

Show this grade on your repo (click to copy):

[![Security: A](https://img.shields.io/badge/Security-A-2e7d32)](https://claudskills.com/skills/instagram-content/#security)

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Part of ClaudSkills — the open registry for Claude Skills & Claude Code Skills.  ·  What's New  ·  Install guide  ·  About  ·  llms.txt

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