paid-ads

Quality score: 70/100 · Category: Advertising · Sub-category: creative

When the user wants help with paid advertising campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, Twitter/X, or other ad platforms. Also use when the user mentions 'PPC,' 'paid media,' 'ROAS,' 'CPA,' 'ad campaign,' 'retargeting,' 'audience targeting,' 'Google Ads,' 'Facebook ads,' 'LinkedIn ads,' 'ad budget,' 'cost per click,' 'ad spend,' or 'should I run ads.' Use this for campaign strategy, audience targeting, bidding, and optimization. For bulk ad creative generation and iteration, see ad-creative. For landing page optimization, see page-cro.

What this skill does

paid-ads is a production-ready Claude Code skill (quality score 70/100) in the creative sub-category. It ships as a SKILL.md file that Claude Code auto-discovers under ~/.claude/skills/mktg-paid-ads/ and loads when your prompt matches the skill's trigger.

When to invoke it: use when the user mentions 'PPC,' 'paid media,' 'ROAS,' 'CPA,' 'ad campaign,' 'retargeting,' 'audience targeting,' 'Google Ads,' 'Facebook ads,' 'LinkedIn ads,' 'ad budget,' 'cost per click,' 'ad spend,' or 'should I run ads.' Use this for campaign strategy, audience targeting, bidding, and optimization.

Who uses this skill

The paid-ads skill is built for paid media specialists, performance marketers, and advertising teams running paid campaigns. It is part of the open ClaudSkills registry, a community-curated catalog of 15,000+ capabilities you can install for Claude Code — the Claude CLI agent.

How to install

Free

Manual install (2 steps)

mkdir -p ~/.claude/skills/mktg-paid-ads
curl -L https://claudskills.com/skills/mktg-paid-ads/SKILL.md \
  -o ~/.claude/skills/mktg-paid-ads/SKILL.md

Or just download SKILL.md directly and drop it into ~/.claude/skills/mktg-paid-ads/. Claude Code auto-discovers it on next session.

Skills live at ~/.claude/skills/mktg-paid-ads/SKILL.md on macOS/Linux, or %USERPROFILE%\.claude\skills\mktg-paid-ads\SKILL.md on Windows. See the full install guide for step-by-step instructions.

Pro

One-click install via the desktop app

The ClaudSkills desktop app installs any skill directly into ~/.claude/skills/ with one click — no terminal required. Pro starts at $9/mo or $149 lifetime.

More Advertising skills

Browse all Advertising skills in the ClaudSkills registry, or explore these top-rated picks from the same category:

Browse all Advertising skills → Top 100 skills

Part of ClaudSkills — the open registry for Claude Code skills. · What's New · Install guide · About · llms.txt