ClaudSkills / Growth & Marketing / conversion

paywall-upgrade-cro

Quality score: 70/100  ·  Category: Growth & Marketing  ·  Sub-category: conversion
When the user wants to create or optimize in-app paywalls, upgrade screens, upsell modals, or feature gates. Also use when the user mentions "paywall," "upgrade screen," "upgrade modal," "upsell," "feature gate," "convert free to paid," "freemium conversion," "trial expiration screen," "limit reached screen," "plan upgrade prompt," "in-app pricing," "free users won't upgrade," "trial to paid conversion," or "how do I get users to pay." Use this for any in-product moment where you're asking users to upgrade. Distinct from public pricing pages (see page-cro) — this focuses on in-product upgrade moments where the user has already experienced value. For pricing decisions, see pricing-strategy.

What this skill does

paywall-upgrade-cro is a production-ready Claude Code skill (quality score 70/100) in the conversion sub-category. It ships as a SKILL.md file that Claude Code auto-discovers under ~/.claude/skills/mktg-paywall-upgrade-cro/ and loads when your prompt matches the skill's trigger.

When to invoke it: use when the user mentions "paywall," "upgrade screen," "upgrade modal," "upsell," "feature gate," "convert free to paid," "freemium conversion," "trial expiration screen," "limit reached screen," "plan upgrade prompt," "in-app pricing," "free users won't upgrade," "trial to paid conversion," or "how do I get users to pay." Use this for any in-product moment where you're asking users to upgrade.

Who uses this skill

The paywall-upgrade-cro skill is built for growth marketers, product-led growth teams, founders running experiments, and performance marketing teams. It is part of the open ClaudSkills registry, a community-curated catalog of 15,000+ capabilities you can install for Claude Code — the Claude CLI agent.

How to install

Free

Manual install (2 steps)

mkdir -p ~/.claude/skills/mktg-paywall-upgrade-cro
curl -L https://claudskills.com/skills/mktg-paywall-upgrade-cro/SKILL.md \
  -o ~/.claude/skills/mktg-paywall-upgrade-cro/SKILL.md

Or just download SKILL.md directly and drop it into ~/.claude/skills/mktg-paywall-upgrade-cro/. Claude Code auto-discovers it on next session.

Skills live at ~/.claude/skills/mktg-paywall-upgrade-cro/SKILL.md on macOS/Linux, or %USERPROFILE%\.claude\skills\mktg-paywall-upgrade-cro\SKILL.md on Windows. See the full install guide for step-by-step instructions.

Pro

One-click install via the desktop app

The ClaudSkills desktop app installs any skill directly into ~/.claude/skills/ with one click — no terminal required. Pro starts at $9/mo or $149 lifetime.

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Part of ClaudSkills — the open registry for Claude Code skills.  ·  What's New  ·  Install guide  ·  About  ·  llms.txt

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