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Momentum Planner

Category: Content  ·  Sub-category: content-misc  ·  Last updated:
Use when the user asks to "keep the launch momentum going after launch week", "plan a changelog / release-notes cadence as GTM", or "is this update worth a relaunch"; pro — from aaron-he-zhu/aaron-marketing-skills
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From the source SKILL.md

Fights the second-week cliff after a launch. Most launches lose the bulk of their spike traffic within days; this skill plans the T+1→T+30 window as a calendar of launch moments — milestone announcements, shipped-loop release moments, badge / award moments — sets the changelog / release-notes-as-GTM cadence, judges when a ship is a legitimate relaunch moment, routes the spike into owned assets, and books the next Tier-1 moment at a sane distance from the last one. It sits in the Prove phase of the [RAMP loop](../../../references/ramp-benchmark.md) and feeds the P momentum / next-moment…

What this skill does

Momentum Planner is a community-contributed Claude Code skill in the content-misc sub-category. It ships as a SKILL.md file that Claude Code auto-discovers under ~/.claude/skills/momentum-planner/ and loads when your prompt matches the skill's trigger.

Who uses this skill

The Momentum Planner Claude Code skill is built for content creators, marketers, copywriters, SEO professionals, and editorial teams. It's part of ClaudSkills (also referred to as Claude Skills or Claude Code Skills) — the open community-curated registry of 213,000+ SKILL.md files for Anthropic's Claude Code agent and the wider Claude ecosystem (Claude API, Claude Agent SDK).

How to install

Free

Manual install (2 steps)

mkdir -p ~/.claude/skills/momentum-planner
curl -L https://claudskills.com/skills/momentum-planner/SKILL.md \
  -o ~/.claude/skills/momentum-planner/SKILL.md

Or just download SKILL.md directly and drop it into ~/.claude/skills/momentum-planner/. Claude Code auto-discovers it on next session.

Skills live at ~/.claude/skills/momentum-planner/SKILL.md on macOS/Linux, or %USERPROFILE%\.claude\skills\momentum-planner\SKILL.md on Windows. See the full install guide for step-by-step instructions.

Telegram

📱 Install from your phone or desktop Telegram

Open @claudskills_bot on Telegram, tap Open Desktop App, and the desktop app installs this skill for you. Or share the bot link with a colleague — they get the same one-tap install. Learn more →

Pro

One-click install via the desktop app

The ClaudSkills desktop app installs any skill directly into ~/.claude/skills/ with one click — no terminal required. Pro starts at $9/mo or $149 lifetime.

Pro

For the full experience including quality scoring and one-click install features for each skill — upgrade to Pro.

Frequently asked questions

How do I install the Momentum Planner Claude Code skill?
Install via the ClaudSkills desktop app (one click) or copy SKILL.md from the source repository to ~/.claude/skills/momentum-planner/SKILL.md and restart Claude Code. Both flows are detailed at claudskills.com/install/.
What does the Momentum Planner skill do?
Use when the user asks to "keep the launch momentum going after launch week", "plan a changelog / release-notes cadence as GTM", or "is this update worth a relaunch"; pro — from aaron-he-zhu/aaron-marketing-skills
Is this skill free to install?
Yes. ClaudSkills is an open registry — every skill keeps its source repository's license, and manual install via copy is free. ClaudSkills Pro ($9/mo, $79/yr, or $149 one-time) adds one-click install via the desktop app and a multi-signal Quality Score.
When should I use the Momentum Planner skill?
Use Momentum Planner when your Claude Code task falls under the Content category — specifically in the content misc area. Claude Code auto-discovers installed skills and invokes the right one based on the task description, so you can also ask Claude directly (e.g. "use Momentum Planner" or describe the task and let Claude pick). Browse related skills at /category/content/.
What is a Claude Code skill and how does the Momentum Planner skill fit in?
A Claude Code skill is a SKILL.md file that lives under ~/.claude/skills/<name>/ and tells the Claude Code CLI agent how to perform a specific task (instructions, prompts, allowed tools). Skills are auto-discovered at session start. Momentum Planner is one of 67,000+ skills indexed in the open ClaudSkills catalog, classified under the Content category. Learn more at /learn/what-is-a-claude-skill/.

Attribution & license

Cite this skill

If you reference this skill in a blog post, paper, or documentation, you can cite it as:

APA
aaron-he-zhu. (2026). Momentum Planner [Claude Code skill]. ClaudSkills. https://claudskills.com/skills/momentum-planner/
BibTeX
@misc{momentum-planner-2026,
  author    = {aaron-he-zhu},
  title     = {Momentum Planner [Claude Code skill]},
  year      = {2026},
  publisher = {ClaudSkills},
  url       = {https://claudskills.com/skills/momentum-planner/}
}

Embed this skill

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Badge
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<iframe>
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Security scan

Grade A · scanned 2026-11-01 — free static scan against the OWASP Agentic Skills Top 10.

The scan flagged 1 of 10 categories (filesystem), including lower-severity patterns. Patterns shown inside code fences are weighted as examples rather than instructions — read the grading methodology for what this does and does not guarantee.

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