Claude Code Skills·Claude Skills·The open SKILL.md registry for Claude
ClaudSkills / Growth & Marketing / conversion

Pm Funnel Critic

Category: Growth & Marketing  ·  Sub-category: conversion  ·  Last updated:
Critique an activation funnel, conversion funnel, trial-to-paid mechanic, or growth dashboard against the repo's activation and conversion content. Use when a PM has funnel data, an onboarding flow, a paywall design, or a growth dashboard and wants the funnel layer pressure-tested — drop-off drivers, the binding stage, whether the right model (Enterprise vs PLG) is being applied, whether the activation event is real or vanity. Distinct from pm-metrics-critic (metric layer) and pm-design-critic (surface layer); this skill sits between them at the funnel layer. Returns the three load-bearing funnel holes with specific experiments and kill thresholds.
Security AStatic scan found no risk patternsHow grading works ›

From the source SKILL.md

Runs a funnel-layer review on an activation or conversion experience. The existing skills cover adjacent layers: pm-metrics-critic catches metric-level failures (vanity metrics, gaming, segment masking); pm-design-critic catches surface-level failures (defaults, friction placement, choice architecture). This skill sits between them — at the layer where a sequence of metrics combines with a sequence of design moments into a funnel that either works or doesn't.

What this skill does

Pm Funnel Critic is a community-contributed Claude Code skill in the conversion sub-category. It ships as a SKILL.md file that Claude Code auto-discovers under ~/.claude/skills/pm-funnel-critic/ and loads when your prompt matches the skill's trigger.

When to invoke it: Use when a PM has funnel data, an onboarding flow, a paywall design, or a growth dashboard and wants the funnel layer pressure-tested — drop-off drivers, the binding stage, whether the right model (Enterprise vs PLG) is being applied, whether the activation event is real or vanity. Distinct from pm-metrics-critic (metric layer) and pm-design-critic (surface layer); this skill sits between them at the funnel layer.

Who uses this skill

The Pm Funnel Critic Claude Code skill is built for growth marketers, product-led growth teams, founders running experiments, and performance marketing teams. It's part of ClaudSkills (also referred to as Claude Skills or Claude Code Skills) — the open community-curated registry of 154,000+ SKILL.md files for Anthropic's Claude Code agent and the wider Claude ecosystem (Claude API, Claude Agent SDK).

How to install

Free

Manual install (2 steps)

mkdir -p ~/.claude/skills/pm-funnel-critic
curl -L https://claudskills.com/skills/pm-funnel-critic/SKILL.md \
  -o ~/.claude/skills/pm-funnel-critic/SKILL.md

Or just download SKILL.md directly and drop it into ~/.claude/skills/pm-funnel-critic/. Claude Code auto-discovers it on next session.

Skills live at ~/.claude/skills/pm-funnel-critic/SKILL.md on macOS/Linux, or %USERPROFILE%\.claude\skills\pm-funnel-critic\SKILL.md on Windows. See the full install guide for step-by-step instructions.

Telegram

📱 Install from your phone or desktop Telegram

Open @claudskills_bot on Telegram, tap Open Desktop App, and the desktop app installs this skill for you. Or share the bot link with a colleague — they get the same one-tap install. Learn more →

Pro

One-click install via the desktop app

The ClaudSkills desktop app installs any skill directly into ~/.claude/skills/ with one click — no terminal required. Pro starts at $9/mo or $149 lifetime.

Pro

For the full experience including quality scoring and one-click install features for each skill — upgrade to Pro.

Frequently asked questions

How do I install the Pm Funnel Critic Claude Code skill?
Install via the ClaudSkills desktop app (one click) or copy SKILL.md from the source repository to ~/.claude/skills/pm-funnel-critic/SKILL.md and restart Claude Code. Both flows are detailed at claudskills.com/install/.
What does the Pm Funnel Critic skill do?
Critique an activation funnel, conversion funnel, trial-to-paid mechanic, or growth dashboard against the repo's activation and conversion content. Use when a PM has funnel data, an onboarding flow, a paywall design, or a growth dashboard and wants the funnel layer pressure-tested — drop-off drivers, the binding stage, whether the right model (Enterprise vs PLG) is being applied, whether the activation event is real or vanity. Distinct from pm-metrics-critic (metric layer) and pm-design-critic (surface layer); this skill sits between them at the funnel layer. Returns the three load-bearing funnel holes with specific experiments and kill thresholds.
Is this skill free to install?
Yes. ClaudSkills is an open registry — every skill keeps its source repository's license, and manual install via copy is free. ClaudSkills Pro ($9/mo, $79/yr, or $149 one-time) adds one-click install via the desktop app and a multi-signal Quality Score.
When should I use the Pm Funnel Critic skill?
Use Pm Funnel Critic when your Claude Code task falls under the Growth & Marketing category — specifically in the conversion area. Claude Code auto-discovers installed skills and invokes the right one based on the task description, so you can also ask Claude directly (e.g. "use Pm Funnel Critic" or describe the task and let Claude pick). Browse related skills at /category/growth/.
What is a Claude Code skill and how does the Pm Funnel Critic skill fit in?
A Claude Code skill is a SKILL.md file that lives under ~/.claude/skills/<name>/ and tells the Claude Code CLI agent how to perform a specific task (instructions, prompts, allowed tools). Skills are auto-discovered at session start. Pm Funnel Critic is one of 67,000+ skills indexed in the open ClaudSkills catalog, classified under the Growth & Marketing category. Learn more at /learn/what-is-a-claude-skill/.

Attribution & license

Cite this skill

If you reference this skill in a blog post, paper, or documentation, you can cite it as:

APA
kalyvask. (2026). Pm Funnel Critic [Claude Code skill]. ClaudSkills. https://claudskills.com/skills/pm-funnel-critic/
BibTeX
@misc{pm-funnel-critic-2026,
  author    = {kalyvask},
  title     = {Pm Funnel Critic [Claude Code skill]},
  year      = {2026},
  publisher = {ClaudSkills},
  url       = {https://claudskills.com/skills/pm-funnel-critic/}
}

Embed this skill

Promote, attribute, or link this skill from your own README, blog post, or documentation. All three snippets are free to use — no sign-up, no API key. More distribution surfaces →

Badge
[![ClaudSkills](https://claudskills.com/badge/pm-funnel-critic.svg)](https://claudskills.com/skills/pm-funnel-critic/?utm_source=badge&utm_medium=readme&utm_campaign=skill_badge)
<script>
<script src="https://claudskills.com/embed/pm-funnel-critic.js" async></script>
<iframe>
<iframe src="https://claudskills.com/embed/pm-funnel-critic.html" width="100%" height="160" frameborder="0" loading="lazy" title="ClaudSkills: Pm Funnel Critic"></iframe>

Security scan

Grade A · scanned 2026-07-19 — free static scan against the OWASP Agentic Skills Top 10.

No risk patterns were found in any of the ten OWASP-aligned categories. How grading works ›

Show this grade on your repo (click to copy):

[![Security: A](https://img.shields.io/badge/Security-A-2e7d32)](https://claudskills.com/skills/pm-funnel-critic/#security)

Free. No spam. Unsubscribe in one click.

More Growth & Marketing skills

Browse all Growth & Marketing skills in the ClaudSkills registry, or explore these other picks from the same category:

Browse all Growth & Marketing skills → Top 100 skills
Part of ClaudSkills — the open registry for Claude Skills & Claude Code Skills.  ·  What's New  ·  Install guide  ·  About  ·  llms.txt

Part of Acreator Store — Adam Lankamer's AI tools: PerfectStudio · Ucaption · UTagger · AutoXPoster · TestYourSkills · AutomationFlows · Au Naturel · Telegram @acreatorstore