Press And Pr

Quality score: 70/100 · Category: Content · Sub-category: editorial

type:review

When the user wants to get press coverage, media mentions, or editorial features for their app — including writing press releases, pitching journalists, getting on "best apps" lists, or building an app press kit. Use when the user mentions "press", "PR", "media coverage", "TechCrunch", "journalist", "press release", "app press kit", "get featured in media", "editorial coverage", "review from a blogger", or "app launch announcement". For Apple editorial featuring, see app-store-featured. For launch strategy, see app-launch.

What this skill does

Press And Pr is a production-ready Claude Code skill (quality score 70/100) in the editorial sub-category. It ships as a SKILL.md file that Claude Code auto-discovers under ~/.claude/skills/press-and-pr/ and loads when your prompt matches the skill's trigger.

When to invoke it: Use when the user mentions "press", "PR", "media coverage", "TechCrunch", "journalist", "press release", "app press kit", "get featured in media", "editorial coverage", "review from a blogger", or "app launch announcement". For Apple editorial featuring, see app-store-featured.

Who uses this skill

The Press And Pr skill is built for content creators, marketers, copywriters, SEO professionals, and editorial teams. It is part of the open ClaudSkills registry, a community-curated catalog of 15,000+ capabilities you can install for Claude Code — the Claude CLI agent.

How to install

Free

Manual install (2 steps)

mkdir -p ~/.claude/skills/press-and-pr
curl -L https://claudskills.com/skills/press-and-pr/SKILL.md \
  -o ~/.claude/skills/press-and-pr/SKILL.md

Or just download SKILL.md directly and drop it into ~/.claude/skills/press-and-pr/. Claude Code auto-discovers it on next session.

Skills live at ~/.claude/skills/press-and-pr/SKILL.md on macOS/Linux, or %USERPROFILE%\.claude\skills\press-and-pr\SKILL.md on Windows. See the full install guide for step-by-step instructions.

Pro

One-click install via the desktop app

The ClaudSkills desktop app installs any skill directly into ~/.claude/skills/ with one click — no terminal required. Pro starts at $9/mo or $149 lifetime.