Press Media

Quality score: 70/100 · Category: Content · Sub-category: content-misc

Get press coverage and media attention for your indie app. Covers press kit preparation, finding journalists/bloggers/YouTubers, pitch timing, embargo strategy, and story angles that get coverage. Use when user wants press coverage, is preparing for a launch, or wants to build a media kit.

What this skill does

Press Media is a production-ready Claude Code skill (quality score 70/100) in the content-misc sub-category. It ships as a SKILL.md file that Claude Code auto-discovers under ~/.claude/skills/press-media/ and loads when your prompt matches the skill's trigger.

When to invoke it: Use when user wants press coverage, is preparing for a launch, or wants to build a media kit.

Who uses this skill

The Press Media skill is built for content creators, marketers, copywriters, SEO professionals, and editorial teams. It is part of the open ClaudSkills registry, a community-curated catalog of 15,000+ capabilities you can install for Claude Code — the Claude CLI agent.

How to install

Free

Manual install (2 steps)

mkdir -p ~/.claude/skills/press-media
curl -L https://claudskills.com/skills/press-media/SKILL.md \
  -o ~/.claude/skills/press-media/SKILL.md

Or just download SKILL.md directly and drop it into ~/.claude/skills/press-media/. Claude Code auto-discovers it on next session.

Skills live at ~/.claude/skills/press-media/SKILL.md on macOS/Linux, or %USERPROFILE%\.claude\skills\press-media\SKILL.md on Windows. See the full install guide for step-by-step instructions.

Pro

One-click install via the desktop app

The ClaudSkills desktop app installs any skill directly into ~/.claude/skills/ with one click — no terminal required. Pro starts at $9/mo or $149 lifetime.