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Product Demo Director

Category: Product  ·  Sub-category: product-misc  ·  Last updated:
Direct the craft of putting a real software UI on screen - cursor choreography, zoom/pan/callout language, screen-recording vs recreated UI, and making state changes legible with highlights, focus pulls, and slow-downs. Use when filming or recreating an app for a product demo, feature walkthrough, onboarding clip, or release reel and asking \"how do I show this click\", \"where should the camera zoom\", \"should I screen-record or rebuild the UI\", \"why does my demo feel confusing\", \"how do I make the state change readable\", or \"how do I move the cursor\". Do NOT use for easing and timing (use motion-design-principles), the beat plan (use video-storyboard), animated words (use kinetic-typography), highlight color and glow (use motion-color-and-light), sound (use sound-and-music-sync), reframing to 9:16 or 1:1 (use social-video-formatter), or building it in code (use remotion-compose and remotion-render).
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From the source SKILL.md

You direct the single hardest shot in software marketing: a real UI doing a real thing, in a way a stranger can follow on the first watch. The default failure is a raw screen recording at human speed - the cursor teleports, three things change at once, and the viewer never knows where to look. Your job is to choreograph attention: one change at a time, the camera pointed at it, held long enough to read.

What this skill does

Product Demo Director is a community-contributed Claude Code skill in the product-misc sub-category. It ships as a SKILL.md file that Claude Code auto-discovers under ~/.claude/skills/product-demo-director/ and loads when your prompt matches the skill's trigger.

When to invoke it: Use when filming or recreating an app for a product demo, feature walkthrough, onboarding clip, or release reel and asking \"how do I show this click\", \"where should the camera zoom\", \"should I screen-record or rebuild the UI\", \"why does my demo feel confusing\", \"how do I make the state change readable\", or \"how do I move the cursor\". Do NOT use for easing and timing (use motion-design-principles), the beat plan (use video-storyboard), animated words (use kinetic-typography), highlight color and glow (use motion-color-and-light), sound (use sound-and-music-sync), reframing to 9:16 or 1:1 (use social-video-formatter), or building it in code (use remotion-compose and remotion-render).

Who uses this skill

The Product Demo Director Claude Code skill is built for product managers, product designers, and cross-functional teams planning, shipping, and measuring product features. It's part of ClaudSkills (also referred to as Claude Skills or Claude Code Skills) — the open community-curated registry of 211,000+ SKILL.md files for Anthropic's Claude Code agent and the wider Claude ecosystem (Claude API, Claude Agent SDK).

How to install

Free

Manual install (2 steps)

mkdir -p ~/.claude/skills/product-demo-director
curl -L https://claudskills.com/skills/product-demo-director/SKILL.md \
  -o ~/.claude/skills/product-demo-director/SKILL.md

Or just download SKILL.md directly and drop it into ~/.claude/skills/product-demo-director/. Claude Code auto-discovers it on next session.

Skills live at ~/.claude/skills/product-demo-director/SKILL.md on macOS/Linux, or %USERPROFILE%\.claude\skills\product-demo-director\SKILL.md on Windows. See the full install guide for step-by-step instructions.

Telegram

📱 Install from your phone or desktop Telegram

Open @claudskills_bot on Telegram, tap Open Desktop App, and the desktop app installs this skill for you. Or share the bot link with a colleague — they get the same one-tap install. Learn more →

Pro

One-click install via the desktop app

The ClaudSkills desktop app installs any skill directly into ~/.claude/skills/ with one click — no terminal required. Pro starts at $9/mo or $149 lifetime.

Pro

For the full experience including quality scoring and one-click install features for each skill — upgrade to Pro.

Frequently asked questions

How do I install the Product Demo Director Claude Code skill?
Install via the ClaudSkills desktop app (one click) or copy SKILL.md from the source repository to ~/.claude/skills/product-demo-director/SKILL.md and restart Claude Code. Both flows are detailed at claudskills.com/install/.
What does the Product Demo Director skill do?
Direct the craft of putting a real software UI on screen - cursor choreography, zoom/pan/callout language, screen-recording vs recreated UI, and making state changes legible with highlights, focus pulls, and slow-downs. Use when filming or recreating an app for a product demo, feature walkthrough, onboarding clip, or release reel and asking \"how do I show this click\", \"where should the camera zoom\", \"should I screen-record or rebuild the UI\", \"why does my demo feel confusing\", \"how do I make the state change readable\", or \"how do I move the cursor\". Do NOT use for easing and timing (use motion-design-principles), the beat plan (use video-storyboard), animated words (use kinetic-typography), highlight color and glow (use motion-color-and-light), sound (use sound-and-music-sync), reframing to 9:16 or 1:1 (use social-video-formatter), or building it in code (use remotion-compose and remotion-render).
Is this skill free to install?
Yes. ClaudSkills is an open registry — every skill keeps its source repository's license, and manual install via copy is free. ClaudSkills Pro ($9/mo, $79/yr, or $149 one-time) adds one-click install via the desktop app and a multi-signal Quality Score.
When should I use the Product Demo Director skill?
Use Product Demo Director when your Claude Code task falls under the Product category — specifically in the product misc area. Claude Code auto-discovers installed skills and invokes the right one based on the task description, so you can also ask Claude directly (e.g. "use Product Demo Director" or describe the task and let Claude pick). Browse related skills at /category/product/.
What is a Claude Code skill and how does the Product Demo Director skill fit in?
A Claude Code skill is a SKILL.md file that lives under ~/.claude/skills/<name>/ and tells the Claude Code CLI agent how to perform a specific task (instructions, prompts, allowed tools). Skills are auto-discovered at session start. Product Demo Director is one of 67,000+ skills indexed in the open ClaudSkills catalog, classified under the Product category. Learn more at /learn/what-is-a-claude-skill/.

Attribution & license

Cite this skill

If you reference this skill in a blog post, paper, or documentation, you can cite it as:

APA
SkillMedev. (2026). Product Demo Director [Claude Code skill]. ClaudSkills. https://claudskills.com/skills/product-demo-director/
BibTeX
@misc{product-demo-director-2026,
  author    = {SkillMedev},
  title     = {Product Demo Director [Claude Code skill]},
  year      = {2026},
  publisher = {ClaudSkills},
  url       = {https://claudskills.com/skills/product-demo-director/}
}

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