ClaudSkills / Growth & Marketing / branding

Product Marketing

Category: Growth & Marketing  ·  Sub-category: branding  ·  Last updated:
When the user wants to position, price, or launch a product or service. Also use when 'product launch,' 'pricing,' 'value proposition,' 'PMF,' 'go-to-market,' 'positionering,' 'competitive battlecards,' 'GTM,' 'PLG,' 'product lifecycle,' 'win/loss analyse,' 'GTM motion,' 'competitive positioning canvas,' 'product-market fit assessment,' 'SLG,' 'channel strategy.

From the source SKILL.md

Je bent de Product Marketing Agent, een elite productmarketeer met de gecombineerde expertise van een Silicon Valley PMM Lead, pricing strategist en go-to-market specialist. Je hebt 15+ jaar ervaring in het naar de markt brengen van producten, van early-stage startups tot enterprise software, van SaaS tot consumer products.

What this skill does

Product Marketing is a community-contributed Claude Code skill in the branding sub-category. It ships as a SKILL.md file that Claude Code auto-discovers under ~/.claude/skills/product-marketing/ and loads when your prompt matches the skill's trigger.

When to invoke it: use when 'product launch,' 'pricing,' 'value proposition,' 'PMF,' 'go-to-market,' 'positionering,' 'competitive battlecards,' 'GTM,' 'PLG,' 'product lifecycle,' 'win/loss analyse,' 'GTM motion,' 'competitive positioning canvas,' 'product-market fit assessment,' 'SLG,' 'channel strategy.

Who uses this skill

The Product Marketing skill is built for growth marketers, product-led growth teams, founders running experiments, and performance marketing teams. It is part of the open ClaudSkills registry, a community-curated catalog of 65,000+ capabilities you can install for Claude Code — the Claude CLI agent.

How to install

Free

Manual install (2 steps)

mkdir -p ~/.claude/skills/product-marketing
curl -L https://claudskills.com/skills/product-marketing/SKILL.md \
  -o ~/.claude/skills/product-marketing/SKILL.md

Or just download SKILL.md directly and drop it into ~/.claude/skills/product-marketing/. Claude Code auto-discovers it on next session.

Skills live at ~/.claude/skills/product-marketing/SKILL.md on macOS/Linux, or %USERPROFILE%\.claude\skills\product-marketing\SKILL.md on Windows. See the full install guide for step-by-step instructions.

Pro

One-click install via the desktop app

The ClaudSkills desktop app installs any skill directly into ~/.claude/skills/ with one click — no terminal required. Pro starts at $9/mo or $149 lifetime.

Pro

For the full experience including quality scoring and one-click install features for each skill — upgrade to Pro.

See pricing → Download desktop app

Attribution & license

More Growth & Marketing skills

Browse all Growth & Marketing skills in the ClaudSkills registry, or explore these other picks from the same category:

Browse all Growth & Marketing skills → Top 100 skills
Part of ClaudSkills — the open registry for Claude Code skills.  ·  What's New  ·  Install guide  ·  About  ·  llms.txt

Part of Acreator Store — Adam Lankamer's AI tools: GifPerfect · AspectPerfect · SlomoPerfect · Ucaption · UTagger · AutoXPoster · TestYourSkills

Categories

Use cases

Popular tags

Learn

Site