Audience research answers, for the people a brand sells to: who they are (buyer groups, sized in buyers, with buying roles), what they want, their problems and how we solve them, their words (the customer-quote bank), where they gather, and how to find and reach them. It owns the brand's one list of buyer groups and the quote bank; market research reads them and sizes the market around them (its figures are context; group sizes are counted here), and every maker reads them. A list of named people is a separate mode, only when asked. The craft is in…
Research Audience is a community-contributed Claude Code skill in the research-methods sub-category. It ships as a SKILL.md file that Claude Code auto-discovers under ~/.claude/skills/research-audience/ and loads when your prompt matches the skill's trigger.
When to invoke it: Use when the marketer says "research our audience", "who should we target", "mine our reviews", "why do people buy us or leave", "where does our audience hang out"; or for lists: "find 50 right-fit leads with emails", "find retailers or accounts to pitch", "score these leads / who do we call first", "who's looking for an alternative to X", "tell me when a past champion changes jobs". Reads the brand's own customer data first and delivers a readable report saved to the brand.
The Research Audience Claude Code skill is built for researchers, data scientists, academics, and analysts working with complex data and scientific literature. It's part of ClaudSkills (also referred to as Claude Skills or Claude Code Skills) — the open community-curated registry of 211,000+ SKILL.md files for Anthropic's Claude Code agent and the wider Claude ecosystem (Claude API, Claude Agent SDK).
mkdir -p ~/.claude/skills/research-audience curl -L https://claudskills.com/skills/research-audience/SKILL.md \ -o ~/.claude/skills/research-audience/SKILL.md
Or just download SKILL.md directly and drop it into ~/.claude/skills/research-audience/. Claude Code auto-discovers it on next session.
Skills live at ~/.claude/skills/research-audience/SKILL.md on macOS/Linux, or %USERPROFILE%\.claude\skills\research-audience\SKILL.md on Windows. See the full install guide for step-by-step instructions.
Open @claudskills_bot on Telegram, tap Open Desktop App, and the desktop app installs this skill for you. Or share the bot link with a colleague — they get the same one-tap install. Learn more →
The ClaudSkills desktop app installs any skill directly into ~/.claude/skills/ with one click — no terminal required. Pro starts at $9/mo or $149 lifetime.
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SKILL.md from the source repository to ~/.claude/skills/research-audience/SKILL.md and restart Claude Code. Both flows are detailed at claudskills.com/install/.SKILL.md file that lives under ~/.claude/skills/<name>/ and tells the Claude Code CLI agent how to perform a specific task (instructions, prompts, allowed tools). Skills are auto-discovered at session start. Research Audience is one of 67,000+ skills indexed in the open ClaudSkills catalog, classified under the Science & Research category. Learn more at /learn/what-is-a-claude-skill/.If you reference this skill in a blog post, paper, or documentation, you can cite it as:
@misc{research-audience-2026,
author = {gooseworks-ai},
title = {Research Audience [Claude Code skill]},
year = {2026},
publisher = {ClaudSkills},
url = {https://claudskills.com/skills/research-audience/}
}Grade A · scanned 2026-10-25 — free static scan against the OWASP Agentic Skills Top 10.
No risk patterns were found in any of the ten OWASP-aligned categories. How grading works ›
Browse all Science & Research skills in the ClaudSkills registry, or explore these other picks from the same category:
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SKILL.md files, not affiliated with, endorsed by, or sponsored by Anthropic.