Sales B2b Advertising

Quality score: 80/100 · Category: Advertising · Sub-category: strategy

Account-based B2B advertising — display ads, retargeting, cross-channel campaigns targeting specific accounts or segments. Use when ABM ads aren't reaching target accounts, display ad CTRs are low, retargeted visitors aren't converting, B2B audiences are too broad or too small, can't tie ad spend to pipeline, or not sure which B2B ad platform to pick. Do NOT use for email outbound (use /sales-cadence), general paid media/B2C ads (out of scope), or ZoomInfo-specific config (use /sales-zoominfo). For platform-specific help, use /sales-zoominfo.

What this skill does

Sales B2b Advertising is a well-rated Claude Code skill (quality score 80/100) in the strategy sub-category. It ships as a SKILL.md file that Claude Code auto-discovers under ~/.claude/skills/sales-b2b-advertising/ and loads when your prompt matches the skill's trigger.

When to invoke it: Use when ABM ads aren't reaching target accounts, display ad CTRs are low, retargeted visitors aren't converting, B2B audiences are too broad or too small, can't tie ad spend to pipeline, or not sure which B2B ad platform to pick. Do NOT use for email outbound (use /sales-cadence), general paid media/B2C ads (out of scope), or ZoomInfo-specific config (use /sales-zoominfo).

Who uses this skill

The Sales B2b Advertising skill is built for paid media specialists, performance marketers, and advertising teams running paid campaigns. It is part of the open ClaudSkills registry, a community-curated catalog of 15,000+ capabilities you can install for Claude Code — the Claude CLI agent.

How to install

Free

Manual install (2 steps)

mkdir -p ~/.claude/skills/sales-b2b-advertising
curl -L https://claudskills.com/skills/sales-b2b-advertising/SKILL.md \
  -o ~/.claude/skills/sales-b2b-advertising/SKILL.md

Or just download SKILL.md directly and drop it into ~/.claude/skills/sales-b2b-advertising/. Claude Code auto-discovers it on next session.

Skills live at ~/.claude/skills/sales-b2b-advertising/SKILL.md on macOS/Linux, or %USERPROFILE%\.claude\skills\sales-b2b-advertising\SKILL.md on Windows. See the full install guide for step-by-step instructions.

Pro

One-click install via the desktop app

The ClaudSkills desktop app installs any skill directly into ~/.claude/skills/ with one click — no terminal required. Pro starts at $9/mo or $149 lifetime.

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Part of ClaudSkills — the open registry for Claude Code skills. · What's New · Install guide · About · llms.txt