Web Design Should Do

Quality score: 70/100 · Category: Growth & Marketing · Sub-category: seo

2026 web design SHOULD-DO recommendations — strongly recommended but not absolute requirements. Covers motion/animation, dark mode tuning, design tokens (W3C DTCG), internationalization, AI-era SEO/AEO, conversion patterns, microcopy, error handling, loading/empty states, onboarding, social proof, trust signals, risk reversal. Use when the user asks about conversion rate optimization, microcopy, error UX, loading/empty states, design systems, i18n, onboarding, trust signals, or any "polish" layer above the must-do baseline.

What this skill does

Web Design Should Do is a production-ready Claude Code skill (quality score 70/100) in the seo sub-category. It ships as a SKILL.md file that Claude Code auto-discovers under ~/.claude/skills/web-design-should-do/ and loads when your prompt matches the skill's trigger.

When to invoke it: Use when the user asks about conversion rate optimization, microcopy, error UX, loading/empty states, design systems, i18n, onboarding, trust signals, or any "polish" layer above the must-do baseline.

Who uses this skill

The Web Design Should Do skill is built for growth marketers, product-led growth teams, founders running experiments, and performance marketing teams. It is part of the open ClaudSkills registry, a community-curated catalog of 15,000+ capabilities you can install for Claude Code — the Claude CLI agent.

How to install

Free

Manual install (2 steps)

mkdir -p ~/.claude/skills/web-design-should-do
curl -L https://claudskills.com/skills/web-design-should-do/SKILL.md \
  -o ~/.claude/skills/web-design-should-do/SKILL.md

Or just download SKILL.md directly and drop it into ~/.claude/skills/web-design-should-do/. Claude Code auto-discovers it on next session.

Skills live at ~/.claude/skills/web-design-should-do/SKILL.md on macOS/Linux, or %USERPROFILE%\.claude\skills\web-design-should-do\SKILL.md on Windows. See the full install guide for step-by-step instructions.

Pro

One-click install via the desktop app

The ClaudSkills desktop app installs any skill directly into ~/.claude/skills/ with one click — no terminal required. Pro starts at $9/mo or $149 lifetime.

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