blue-ocean-strategy

Quality score: 70/100 · Category: Product · Sub-category: product-misc

Create uncontested market space using value innovation instead of competing head-to-head. Use when the user mentions "blue ocean", "red ocean", "strategy canvas", "ERRC framework", "value innovation", "non-customers", "buyer utility map", "eliminate-reduce-raise-create", or "uncontested market". Also trigger when comparing pricing strategies, exploring new market categories, finding underserved customer segments, or asking how to stop competing on price. Covers the Four Actions Framework, buyer utility map, and value-cost trade-offs. For tech adoption strategy, see crossing-the-chasm. For product positioning, see obviously-awesome.

What this skill does

blue-ocean-strategy is a production-ready Claude Code skill (quality score 70/100) in the product-misc sub-category. It ships as a SKILL.md file that Claude Code auto-discovers under ~/.claude/skills/wondelai-blue-ocean-strategy/ and loads when your prompt matches the skill's trigger.

When to invoke it: Use when the user mentions "blue ocean", "red ocean", "strategy canvas", "ERRC framework", "value innovation", "non-customers", "buyer utility map", "eliminate-reduce-raise-create", or "uncontested market". Also trigger when comparing pricing strategies, exploring new market categories, finding underserved customer segments, or asking how to stop competing on price.

Who uses this skill

The blue-ocean-strategy skill is built for product managers, product designers, and cross-functional teams planning, shipping, and measuring product features. It is part of the open ClaudSkills registry, a community-curated catalog of 15,000+ capabilities you can install for Claude Code — the Claude CLI agent.

How to install

Free

Manual install (2 steps)

mkdir -p ~/.claude/skills/wondelai-blue-ocean-strategy
curl -L https://claudskills.com/skills/wondelai-blue-ocean-strategy/SKILL.md \
  -o ~/.claude/skills/wondelai-blue-ocean-strategy/SKILL.md

Or just download SKILL.md directly and drop it into ~/.claude/skills/wondelai-blue-ocean-strategy/. Claude Code auto-discovers it on next session.

Skills live at ~/.claude/skills/wondelai-blue-ocean-strategy/SKILL.md on macOS/Linux, or %USERPROFILE%\.claude\skills\wondelai-blue-ocean-strategy\SKILL.md on Windows. See the full install guide for step-by-step instructions.

Pro

One-click install via the desktop app

The ClaudSkills desktop app installs any skill directly into ~/.claude/skills/ with one click — no terminal required. Pro starts at $9/mo or $149 lifetime.

More Product skills

Browse all Product skills in the ClaudSkills registry, or explore these top-rated picks from the same category:

Browse all Product skills → Top 100 skills

Part of ClaudSkills — the open registry for Claude Code skills. · What's New · Install guide · About · llms.txt