ClaudSkills / Growth & Marketing / branding

storybrand-messaging

Quality score: 70/100  ·  Category: Growth & Marketing  ·  Sub-category: branding
Clarify brand messaging using narrative structure that positions the customer as hero. Use when the user mentions "brand message", "website copy", "elevator pitch", "one-liner", "messaging isnt resonating", "brand script", "StoryBrand framework", or "customer as hero". Also trigger when rewriting homepage copy, crafting email nurture sequences, or creating consistent messaging across sales collateral and marketing materials. Covers landing page copy, marketing collateral, and consistent communication. For memorable messaging, see made-to-stick. For product positioning, see obviously-awesome.

What this skill does

storybrand-messaging is a production-ready Claude Code skill (quality score 70/100) in the branding sub-category. It ships as a SKILL.md file that Claude Code auto-discovers under ~/.claude/skills/wondelai-storybrand-messaging/ and loads when your prompt matches the skill's trigger.

When to invoke it: Use when the user mentions "brand message", "website copy", "elevator pitch", "one-liner", "messaging isnt resonating", "brand script", "StoryBrand framework", or "customer as hero". Also trigger when rewriting homepage copy, crafting email nurture sequences, or creating consistent messaging across sales collateral and marketing materials.

Who uses this skill

The storybrand-messaging skill is built for growth marketers, product-led growth teams, founders running experiments, and performance marketing teams. It is part of the open ClaudSkills registry, a community-curated catalog of 15,000+ capabilities you can install for Claude Code — the Claude CLI agent.

How to install

Free

Manual install (2 steps)

mkdir -p ~/.claude/skills/wondelai-storybrand-messaging
curl -L https://claudskills.com/skills/wondelai-storybrand-messaging/SKILL.md \
  -o ~/.claude/skills/wondelai-storybrand-messaging/SKILL.md

Or just download SKILL.md directly and drop it into ~/.claude/skills/wondelai-storybrand-messaging/. Claude Code auto-discovers it on next session.

Skills live at ~/.claude/skills/wondelai-storybrand-messaging/SKILL.md on macOS/Linux, or %USERPROFILE%\.claude\skills\wondelai-storybrand-messaging\SKILL.md on Windows. See the full install guide for step-by-step instructions.

Pro

One-click install via the desktop app

The ClaudSkills desktop app installs any skill directly into ~/.claude/skills/ with one click — no terminal required. Pro starts at $9/mo or $149 lifetime.

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Part of ClaudSkills — the open registry for Claude Code skills.  ·  What's New  ·  Install guide  ·  About  ·  llms.txt