Activate when: goods may fall under an antidumping/countervailing duty order or Section 301; sourcing changes; 'are we exposed to AD/CVD or 301?'; scope ambiguity.
Activate when: a founder asks 'can we avoid competing head-on with big players?', someone asks 'is this disruption or just a price war?', an investor wonders if a startup's entry…
Activate when: an application hits the 6-item threshold (LE clock starts); approaching closing (CD clock); any change-of-circumstance / re-disclosure; 'did we send the LE in…
Activate when: user says 'I've lost motivation', 'I'm burning out', 'the excitement is gone', 'I keep starting things but can't sustain them', 'I'm going through the motions', 'I…
Activate when: an insurance agent wants to keep clients renewing and buying more lines; 'how do I stop losing clients at renewal', cross-sell/round-out accounts, book retention;…
Activate when: "why isn't the bonus motivating them," "already paid well but disengaged," "what need does this product really serve," "team is in survival mode," "they need to…
Activate when: user says 'nudge,' 'default,' 'opt-in vs opt-out,' 'choice architecture,' or 'why do people know they should but don't?'; user has a behavior gap between intent and…
Activate when: user says 'founder mindset' or 'founder mode'; asks 'default alive or default dead'; says 'do things that don't scale'; says 'am I avoiding the hard thing'; is…
Activate when: someone says 'things always bounce back,' wonders why an intervention seemed to work on a struggling team, is surprised their star performer regressed, is…
Activate when: user asks 'is this a bubble?', 'what's the tail risk here?', 'this time is different', 'leverage has been stable for years', 'the fundamentals support these…
Activate when: 'what makes top investors/founders truly different', 'how do I close the gap with elite performers', 'what am I missing that successful people have', 'I want to…
Activate when: user needs US company registration data (LLCs, corporations, formation dates, registered agents) in bulk — lead lists by state, formation-trend analysis, entity…
Bezos's framework for big life decisions - minimize regret at age 80
What are you giving up? Every yes is a no to something else.