How do I install the Visual Style Claude Code skill?

Install via the ClaudSkills desktop app (one click) or copy SKILL.md from the source repository to ~/.claude/skills/visual-style/SKILL.md and restart Claude Code. Both flows are detailed at https://claudskills.com/install/.

Is this skill free to install?

Yes. ClaudSkills is an open registry — every skill keeps its source repository's license, and manual install via copy is free. ClaudSkills Pro ($9/mo, $79/yr, or $149 one-time) adds one-click install via the desktop app and a multi-signal Quality Score.

ClaudSkills / General / business-ops

Visual Style

Category: General · Sub-category: business-ops · Last updated: 2026-05-08

Build a persistent visual brand identity for image generation. Defines how the brand looks visually — aesthetic, lighting, composition, mood — and writes it to brand/creative-kit.md so /image-gen and other creative skills produce consistent on-brand visuals. Three modes: Extract (from website/URL), Build (interview), Reference (mood board/examples). Use when starting any project that needs images, when the user says "visual style", "brand aesthetic", "image style", "visual identity", "how should our images look", "build visual brand", "define our look", or when /image-gen outputs feel generic because no visual style exists yet.

From the source SKILL.md

Every brand has a voice. This skill gives it eyes.

What this skill does

Visual Style is a community-contributed Claude Code skill in the business-ops sub-category. It ships as a SKILL.md file that Claude Code auto-discovers under ~/.claude/skills/visual-style/ and loads when your prompt matches the skill's trigger.

When to invoke it: Use when starting any project that needs images, when the user says "visual style", "brand aesthetic", "image style", "visual identity", "how should our images look", "build visual brand", "define our look", or when /image-gen outputs feel generic because no visual style exists yet.

Who uses this skill

The Visual Style skill is built for Claude Code users and developers across all disciplines looking for general-purpose AI assistance. It is part of the open ClaudSkills registry, a community-curated catalog of 56,000+ capabilities you can install for Claude Code — the Claude CLI agent.

How to install

Free

Manual install (2 steps)

mkdir -p ~/.claude/skills/visual-style
curl -L https://claudskills.com/skills/visual-style/SKILL.md \
  -o ~/.claude/skills/visual-style/SKILL.md

Or just download SKILL.md directly and drop it into ~/.claude/skills/visual-style/. Claude Code auto-discovers it on next session.

Skills live at ~/.claude/skills/visual-style/SKILL.md on macOS/Linux, or %USERPROFILE%\.claude\skills\visual-style\SKILL.md on Windows. See the full install guide for step-by-step instructions.

Pro

One-click install via the desktop app

The ClaudSkills desktop app installs any skill directly into ~/.claude/skills/ with one click — no terminal required. Pro starts at $9/mo or $149 lifetime.

Pro

For the full experience including quality scoring and one-click install features for each skill — upgrade to Pro.

See pricing → Download desktop app

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Part of ClaudSkills — the open registry for Claude Code skills. · What's New · Install guide · About · llms.txt

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